Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Denmark. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2024, wearable electronics in Denmark is seeing a notable volume shift away from activity wearables to smart wearables. This is driven by the greater functionality offered by smart wearables and the growing availability and competition making them…
Overall, retail volume sales of sugar confectionery in Denmark are set to continue to decrease over 2024, albeit only marginally and at a slightly slower pace than in 2022 and 2023. On a more positive note, pick ‘n’ mix continues to gain popularity.…
In Denmark, the pet population is declining due to rising living costs and a return to pre-pandemic lifestyles. 2023 registered a decrease in new dog registrations, signalling a probable reduction in the overall canine population by the end of 2024.…
Supermarkets continued to face strong competition from discounters in Denmark in 2023, as many consumers looked to save on their grocery shopping due to the financial impact of higher energy prices and increasing interest rates. On the other side,…
Gum in Denmark is in decline, with both retail volume and current value sales expected to continue to decrease over 2024. On a more positive note, functional gum is gaining popularity among Danish consumers, driven by a growing interest in health and…