Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Denmark. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Dermatologicals is expected to register an increase in current value sales in 2023, partly as a result of the energy crisis stemming from the war in Ukraine, which is pushing up retail prices.
Dietary supplements are a sizeable product area in Denmark and received a significant boost from the COVID-19 pandemic as consumers sought to boost their immune systems and protect themselves against the virus. In 2023, dietary supplements is seeing…
Digestive remedies are expected to register an increase in current value sales in 2023, partly driven by inflationary pressures as the conflict in Ukraine continues to drive up retail prices. Diarrhoeal remedies and motion sickness remedies will…
Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…
Direct selling continued to see declining sales in Denmark in 2023. This was partly due to consumers trying to spend less money as they felt the impact of rising interest rates and higher energy prices, but also due to the competition from other…
Discounters benefited from increased consumer budget consciousness in Denmark in 2023. Although the Danish economy as a whole was performing well in 2023, individual consumers still felt pressure from higher energy bills and interest payments. This…
Retail volume sales continue to decrease in 2023, following the high level demand seen at the height of the COVID-19 pandemic. Many households replaced existing dishwashers during this period as consumers were in lockdown, and so given the lengthy…
Inflation continued to translate into higher retail price points in 2023. Higher manufacturer and retailer input costs, for example, increased operating costs like material sourcing, rental levels and salary costs, leading to higher price points.…
In 2024 dog food Denmark is poised for modest volume growth and somewhat slower current value growth than seen in the previous year of the review period. This limited expansion is due to category maturity and a declining dog population, influenced by…
Drinking milk products continued to register declining volume sales in 2023 as increasing numbers of Danish consumers reduced their consumption of cows’ milk and the long-term negative growth trends continued to plague the category. As consumer…