Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Sales in depilatories in Mexico in 2023 were supported by the rebounding travel and tourism industry, following the era of the pandemic when holidays were curbed. In 2023, Mexico's travel industry continued to demonstrate robust growth, albeit at a…
Depilatories in 2023 showcased positive retail value growth in Lithuania, with volume growth rising in all areas.
In 2023, depilatories in Estonia recorded positive retail value growth, with retail volume sales rising in hair removers/bleaches and women’s razors and blades. This was an improvement compared to the review period, with the warm weather in 2023…
2023 saw depilatories rise in both volume and current value terms in 2023. During the pandemic and its lockdowns, local consumers spend more time at home and there was reduced need to remove body hair, undermining sales. Subsequently, and with the…
Depilatories in Norway is characterised by a high degree of maturity. The preference for a hairless appearance has been the norm for a long time, leading to limited opportunities for innovation and premiumisation. Furthermore, the market is dominated…
Depilatories in Ireland in 2023 recorded a positive performance, with hair removers/bleaches and women's razors and blades showcasing positive retail volume and value growth. Poor economic indicators with shrinking disposable incomes and high…
Similar to other personal care staples, sales of products in the depilatories category were also impacted by the rising cost of living in 2023. According to Stats NZ, the cost of living for an average household in New Zealand increased by 7% over the…
Depilatories saw modest current value growth in Colombia in 2023. Economic pressures compelled some consumers to cut back on non-essential spending during the year, including visits to beauty salons for hair removal services, such as waxing and laser…
Growth in depilatories in Cameroon is predominantly fuelled by the widespread popularity of women’s razors, notably favouring well-established brands like Bic from Icrafon and Gillette from Procter and Gamble in 2023. The affordability, widespread…
In 2023, the brand Bic Twin Lady strategically expanded its availability into traditional retailers, marking a significant move to fortify its market presence in depilatories in Tunisia. Historically, traditional grocery retailers primarily stocked…