Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Most areas of dietary supplements continued to grow in volume and current value terms in 2023, albeit generally at quite modest rates, particularly in volume terms. Sales have been hit by the saturated nature of dietary supplements as well as the…
In 2023, minerals are the most sought-after dietary supplement in Switzerland. Protein supplements, probiotics and calcium have been showing the highest demand among dietary supplements. Herbal and traditional supplements, on the other hand, have…
Dietary supplements has seen mixed results in 2023 with some categories recording healthy growth while others have seen a steep drop off in demand. Overall, consumers are frequently using dietary supplements in 2023 as they look to lead healthier and…
In the wake of Coronavirus (COVID-19), a growing number of local consumers are re-examining their diets. Obesity was identified as a major risk factor for developing severe symptoms, if one contracted the virus. As a result, consumers changed their…
The health and wellness trend continued have a positive impact on sales on dietary supplements in 2023 as consumers focused on preventative health measures, rather than treating symptoms as they occurred. This trend was exacerbated by the COVID-19…
While value growth of dietary supplements is slowing as economic pressures hinder more frequent purchases by consumers, the category remains a more dynamic performer than vitamins in 2023. Although health and wellness have become the primary concern…
After a sharp spike in growth in retail volume terms in 2020 following the outbreak of COVID-19, sales of dietary supplements with an immune system positioning continued to normalise in 2023. Ginseng, for instance, looks set to register a significant…
Dietary supplements is set to see sales rise in current value terms while falling at constant 2023 prices in 2023. Rising unit prices due to inflation are a key factor in the current value growth. Moreover, there have been plenty of new product…
Dietary supplements in the Netherlands presents a varied picture in terms of retail volume and value growth during the review period. Amidst the Coronavirus (COVID-19) pandemic, there was a surge in the retail sales of dietary supplements known to…
Sales of dietary supplements remained relatively stable throughout the review period and into 2023, despite the influence of the COVID-19 pandemic. Unlike vitamins, which surged in popularity during the early stages of the pandemic, dietary…
Dietary supplements is set to see strong growth in current value terms in 2023. One major driver of this performance is the dynamic growth being seen in probiotic supplements in 2023, which is set to see the second consecutive year of double-digit…
Healthier lifestyles and a focus on immune system support are the key drivers of dietary supplements sales in 2023. Concerns surrounding COVID-19 led more Irish consumers to start taking dietary supplements on a regular basis as a preventive measure…
Digestive health has recovered its status as a key growth driver in dietary supplements, with probiotics amongst the best performers in the Greek market. Demand was growing rapidly prior to the outbreak of COVID-19, but the pandemic led to growth…
The pandemic led to shifts in French consumer behaviour, including an increasing understanding of the importance of consistency to achieve overall wellbeing. Heightened health awareness around sickness prevention, and overall health and immunity have…
Dietary supplements are a sizeable product area in Denmark and received a significant boost from the COVID-19 pandemic as consumers sought to boost their immune systems and protect themselves against the virus. In 2023, dietary supplements is seeing…
Dietary supplements continues to see steady current value growth in 2023, in line with the performance seen in 2022. However, since the beginning of 2022, there has been an explosion in the price of ingredients (often imported) and energy costs and…
Women’s health has become a key brand focus for players in 2023, across a range of consumer health categories, particularly dietary supplements. Regarded by many as a theme rather than category or positioning, the concept is influencing activity and…