Direct Selling

Market research on the retailing industry. Our reports feature a ...

Market research on the retailing industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

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Country Report

Direct Selling in Vietnam

Feb 2024

Direct selling declined in terms of current value sales in Vietnam in 2023, with the drop driven by the continued fall of leading brands Herbalife Nutrition, New Image, and Amway as they struggled in the context of global inflationary pressures.…

USD 1,195
Country Report

Direct Selling in Canada

Feb 2024

Direct selling continued to face the challenge of digitalisation in Canada in 2023. Towards the end of the review period, many direct selling companies leveraged online platforms and tools to showcase their products and services to customers, who…

USD 1,195
Country Report

Direct Selling in South Korea

Apr 2024

Direct selling saw little movement in its value sales in current terms in South Korea in 2023, with just a slight decline seen. In April 2023, a legal shift unfolded, permitting sponsored direct sellers to engage in non-face-to-face transactions…

USD 1,195
Country Report

Direct Selling in the Netherlands

Mar 2024

As COVID-19 restrictions were eased and shops re-opened in 2022, some consumers turned away from direct selling and showed more interest in going out again and visiting physical retail outlets. However, in 2023, consumers showed renewed interest in…

USD 1,195
Country Report

Direct Selling in the US

Mar 2024

Direct selling continued its declining trend in both value terms at constant 2023 prices and in current value terms for the second year running in the US in 2023. The impressive growth posted by direct selling in 2020 has not been sustained. As a…

USD 1,195
Country Report

Direct Selling in New Zealand

Mar 2024

2023 was the first year since 2019 in which direct selling in New Zealand was not subject to social, trading or movement restrictions. These limitations had adversely impacted the trading ability of direct selling companies earlier in the review…

USD 1,195
Country Report

Direct Selling in Saudi Arabia

Mar 2024

Increasing health awareness and consciousness of consumers in Saudi Arabia helped to maintain strong demand for home delivered bottled water in 2023, which is one of the leading products within direct selling. Most households in Saudi Arabia are…

USD 1,195
Country Report

Direct Selling in South Africa

Feb 2024

In 2023, direct selling in South Africa remained subject to challenging operating environments. Despite some stabilising of value sales following three consecutive years of decline as a result of the pandemic, there was still lower demand for certain…

USD 1,195
Country Report

Direct Selling in the Philippines

Feb 2024

Following a three-year period of decline, direct selling in the Philippines registered modest growth in current value terms in 2023. The channel suffered losses during the pandemic, when agents were unable to sell to their customers on a face-to-face…

USD 1,195
Country Report

Direct Selling in Croatia

May 2023

Direct selling exceeded pre-pandemic sales in 2022 as the channel sought to recover from the severe impact of restrictions on selling door-to-door. However, much of the current value growth in 2022 was driven by higher retail prices as inflation took…

USD 1,195
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