Dishwashing

In 2023, dishwashing saw modest current value growth in India, primarily driven by rising volumes, as input costs for dishwashing products started to stabilise. Following the slump in the prices of palm oil and other raw materials, several major…

Overall demand for dishwashing in South Africa continued to rise in 2023, supported by both automatic dishwashing and the dominant hand washing format. The number of dishwashers owned pre-pandemic when compared to after the lockdowns in South Africa…

In the highly competitive landscape of dishwashing in Kenya, brand owners actively targeted consumers with promotions and special offers and deals. Small-scale local manufacturers and consumers interested in do-it-yourself (DIY) were more inclined to…

In 2023, high price growth led to double-digit retail value growth, while retail volume sales struggled. With prices rising steeply, consumers were encouraged to be as economical as possible, with a volume decline for hand dishwashing liquids further…

The positive performance of dishwashing in Romania in 2023 was the result of Romanian consumers often cooking at home, as high inflation and strong pressure on purchasing power discouraged visits to foodservice establishments. However, hand…

During the pandemic, demand for dishwashing rocketed as hygiene concerns increased and people spent more time on average at home, thereby creating more dishes to clean. As expected, once the wave of infections and respective health restrictions…

Overall volume sales in dishwashing stagnated in 2023, with consumer demand waning in response to high inflation and rising unit prices. Automatic dishwashing continued to see strong and steady rises as one of the better-performing product areas,…

The normalisation of consumers' lifestyles post-pandemic, including dining out and ordering takeaways, has continued to reduce demand for dishwashing products, and the category recorded further volume decline in 2023. Dishwashing registered a boom in…

Dishwashing experienced strong retail value growth in 2023, driven primarily by price increases, with retail volume sales challenged. However, value growth was also supported by Canadians continuing to cook most of their own meals, with rising prices…

Dishwashing saw double-digit growth in both value and volume terms in 2023, with the category playing a significant role in driving sales in home care products in Indonesia overall. Moreso, the category is expected to maintain a robust trend over the…

Automatic dishwashing is seeing positive gains in both value and volume terms, whilst hand dishwashing remains in a volume slump. This is interesting as, during times of high inflation, hand dishwashing is seen as a more cost-effective option.…

Orkla continued to dominate dishwashing in 2023, supported by its Sun and Zalo brands, which led in automatic dishwashing and hand dishwashing, respectively. While these two brands lost value share during the review period, this was due partially to…

Dishwashing registered healthy volume growth in 2023, as price increases eased. Hand dishwashing continued to account for most value sales and also registered the highest value and volume growth. As such, value sales for automatic dishwashing…

Dishwashing saw exceptional growth in the Philippines in 2023, with growth for both hand dishwashing and automatic dishwashing. However, while automatic dishwashers are slowly gaining ground in urban and high-income households in the Philippines,…

Dishwashing witnessed notable current value growth in 2023, propelled by a surge in demand for automatic dishwashing products and a modest increase in current value sales of hand dishwashing. Urbanisation in South Korea is expanding the number of…

The full lifting of COVID-19 restrictions was seen in 2022, which led to the reopening of the economy and international borders. Many consumers returned to socialising, the office and school, as they were no longer confined to the home. They were…

With households seeing a drop in their disposable income in 2023 promotions became the number one driver of sales of dishwashing products. Many people stocked up on supplies when there were attractive prices on offer, meaning that volume sales tended…

In 2023, retail value sales of dishwashing products in China, which encompass both automatic dishwashing powders and hand dishwashing liquids, saw moderate growth. There was, however, a slight drop in value sales of hand dishwashing, which was mainly…

2022 marked a reversal of the positive trend witnessed in the preceding two years, characterised by an increase in demand for dishwashing. Unfortunately, this negative trend persisted into 2023. In 2022, the decline in retail volume sales could be…

Hand dishwashing continued to dominate in dishwashing in Cameroon in 2023, with automatic dishwashing remaining conspicuously absent. Handwashing dishes has traditionally been the norm in the country and continues to be the prevailing practice among…