Dominican Republic

Yoghurt and sour milk products is expected to register healthy current value and volume growth. While there is still economic uncertainty, as a result of rising inflation, the growth in inflation is expected to ease. That being said, consumers are…

Wound care is a very mature category in the Dominican Republic, with little innovation or new product launches to spark consumer interest in recent years. The category has consequently seen little in terms of growth given the very high level of…

In 2023, wipes in the Dominican Republic recorded positive retail value growth, benefiting from products that have versatile and multifunctional uses. For example, consumers increasingly use baby wipes not only to clean babies' skin but for other…

Wine consumption remained low in the Dominican Republic in 2023, and also registered a significant drop in volume sales. With the economy spluttering, particularly in the first half of 2023, consumers cut down on wine consumption. That being said,…

Meal replacement continues to account for most value sales in weight management and wellbeing in 2023 and recorded further growth in the year. They enjoy strong sales promotion from the direct selling players and consumers are highly familiar with…

Given the persistent inflationary pressures experienced in the country, it is not surprising that the vitamins category has also seen significant price increases. According to official sources, vitamins experienced a rise of 6.9% in 2022, which is…

Toilet care products showed moderate growth in retail volumes sales in 2023. Consumers in the Dominican Republic prefer to use rim blocks as these are an affordable product for most demographic group, especially in the face of current inflationary…

The tobacco market in the Dominican Republic was extremely dynamic in 2023; however, there were varying performances across the different product types. Whilst cigarettes remained the largest category, it has experienced a decline in terms of volume…

In 2023, tissue and hygiene in the Dominican Republic continued to record positive retail value growth. However, value growth was driven by rising retail prices, although price lifts were slower in 2023 than the previous year. The international…

Tea remains by far the smallest category within hot drinks, with it having limited appeal among the vast majority of Dominicans. Coffee is traditionally the most preferred hot drink among locals, while tea and tea infusions are generally seen as…

Jams and preserves is the largest category by volume with the majority of production originating from local companies that use well-known and popular fruits. While some imported brands are available in the Dominican Republic, they are less prevalent…

Sweet biscuits, snack bars and fruit snacks in the Dominican Republic is expected to register healthy current value growth and more moderate volume growth in 2024. There has also been a degree of shrinkflation over the past two years, as players have…

In the post-pandemic era, the need to disinfect surfaces at home has subsided considerably, in line with lower fears over the spread of COVID-19. Retail volume sales of home care disinfectants contracted in 2022, followed by moderate growth in 2023,…

Although the average price of sun care products has increased in the last two years, demand for sun care continues to show strong growth in the Dominican Republic. Dominicans are more aware of the potential damage to the skin from direct exposure to…

Sugar confectionery in the Dominican Republic is expected to register healthy current value and moderate volume growth in 2024. Sugar confectionery is generally more affordable than other snack options and this is expected to support volume growth.…

The overall inflation rate in the Dominican Republic has decreased in 2023 and is projected to close at 4.9%, compared to 9.5% in 2022, marking a significant decline in price increases. However, inflation continues to impact various staple foods…

Despite persistent inflationary pressures affecting the country and the sports nutrition industry in particular, consumers continue to purchase these items to help them maintain their regimes of fitness regimes. The fitness boom in the country is…

Sports drinks has seen strong growth in retail volume terms in 2023, which has been in large part due to the outstanding performance of the Generade brand from Industrias San Miguel del Caribe SA. The brand has energised the category thanks to its…

While spirits continued to be a popular alcoholic drink in the Dominican Republic in 2023, it registered a significant drop in volume sales. With the economy spluttering and prices also rising, consumers cut down on consumption of spirits, as prices…

Soft drinks has continued to see healthy growth in retail volume and current value terms in 2023. Sales have been supported by consumers returning to their old consumption habits now that the pandemic is over. Although sales have seen steady growth…