Drinking Milk Products

Market research on the industry for dairy products and alternativ...

Market research on the industry for dairy products and alternatives. Standardised and cross-comparable statistics including total market sizes, brand shares, distribution and industry trends.​ Insight and data cover baby food, butter and spreads, che...

Country Report

Drinking Milk Products in Austria

Aug 2024

In 2024, drinking milk products in Austria is set to see a further drop in retail volume sales, but good, if slower, retail current value growth, supported by unit price increases. Consumers in Austria are drinking less cow’s milk. Retail volume…

USD 1,195
Country Report

Drinking Milk Products in Belgium

Aug 2024

Retail prices of drinking milk products in Belgium reported record price increases in 2023, but these prices started to ease during 2024 in line with lower inflation. Consumers have responded well to lower prices leading to marginal volume growth in…

USD 1,195
Country Report

Drinking Milk Products in Denmark

Aug 2024

The market for drinking milk products in Denmark is predicted to experience a further decline in retail volume sales in 2024. A growing number of Danish consumers, particularly younger generations, are reducing their consumption of cow’s milk, due to…

USD 1,195
Country Report

Drinking Milk Products in Finland

Aug 2024

Drinking milk products in Finland are increasingly facing competition from plant-based options, prompting dairy producers to enhance the sustainability and carbon footprint of their production processes in 2024. This includes addressing issues such…

USD 1,195
Country Report

Drinking Milk Products in France

Aug 2024

Drinking milk products is struggling in volume terms in France in 2024, while overall value is better supported by high unit prices which are being driven by increased costs for production, animal feed, and energy prices. Flavoured milk drinks is the…

USD 1,195
Country Report

Drinking Milk Products in Germany

Aug 2024

Drinking milk products in Germany is at a crossroads in 2024, with a marginal but steady decline in both volume and sales value signalling deeper changes in consumer behaviour and preferences. This downturn is not an isolated event but part of a…

USD 1,195
Country Report

Drinking Milk Products in Greece

Aug 2024

The market for drinking milk products in Greece is projected to see a continued decline in retail volume terms in 2024. Rising cow’s milk prices, driven by various factors, including adverse weather conditions, inflation and supply chain issues, have…

USD 1,195
Country Report

Drinking Milk Products in Ireland

Aug 2024

Drinking milk products creeps back into small positive retail volume gains in 2024, thanks to the stabilisation of milk prices which saw significant hikes in 2022 and 2023. Therefore, as prices come down, volume is being supported.

USD 1,195
Country Report

Drinking Milk Products in Italy

Aug 2024

The market for drinking milk products in Italy is set to register a fairly static performance in 2024, continuing the trend of the previous year. This will be within the context of a decline in demand for fresh milk, which has been characterised by…

USD 1,195
Country Report

Drinking Milk Products in Norway

Aug 2024

Drinking milk products in Norway is projected to see a further marginal dip in retail volume sales in 2024, due to a decrease in milk consumption. While semi skimmed fresh milk remains the best seller in retail volume terms, full fat fresh milk and…

USD 1,195
Country Report

Drinking Milk Products in Portugal

Aug 2024

The consumption of drinking milk products has continued to decline in retail volume terms in 2024, although the category has continued to post moderate growth in current value terms. This can be explained by rising milk production costs which has…

USD 1,195
Country Report

Drinking Milk Products in Spain

Aug 2024

The consumption of drinking milk products in Spain is projected to continue to fall, albeit slightly, in retail volume terms in 2024. Although high inflation, which was responsible for double-digit retail current value growth in 2022-2023, is not…

USD 1,195
Country Report

Drinking Milk Products in Sweden

Sep 2023

Drinking milk products in Sweden witness relative stability in 2023. Nonetheless, cow's milk consumption continues to drop as plant-based milks, new launches, and strong marketing allure consumers away. In addition, Swedes are often eating out,…

USD 1,195
Country Report

Drinking Milk Products in Switzerland

Aug 2024

Drinking milk products has continued to post growth in current value terms in 2024, however, this growth is largely due to inflation and price rises rather than an increase in demand. Aside from flavoured milk drinks and the niche category of goat…

USD 1,195
Country Report

Drinking Milk Products in the Netherlands

Aug 2024

In 2024, drinking milk products in the Netherlands is projected to see slight retail volume growth, following two years of decline. This category was hit hard by the strong rise in average unit prices in 2022-2023. The significant drop in the average…

USD 1,195
Country Report

Drinking Milk Products in the United Kingdom

Aug 2024

Dairy in the UK has witnessed significant price fluctuations, with inflation showing a substantial rise in 2022 and 2023, and full fat fresh milk following a similar trend. These price hikes have had an impact on both consumer purchasing patterns and…

USD 1,195
Country Report

Drinking Milk Products in Turkey

Aug 2024

After two consecutive years of negative retail volume growth, drinking milk products in Turkey is projected to see a strong rebound in demand in 2024. While still fast, the rise in the average retail current unit price is slowing in the final year of…

USD 1,195
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