Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
A strong unit price increase in all retail tissue categories had negative impact of volume sales in Croatia in 2023. The only category to see volume growth in the year was toilet paper as this is an essential item. Consumers sought to make savings in…
Volume sales of retail tissue in Bulgaria declined in 2023 due to weaker demand for napkins, boxed facial tissues and toilet paper, although for differing reasons. Napkins are not only considered less essential, but consumers were put off by price…
In retail tissue in Bosnia and Herzegovina, toilet paper, paper tableware and paper towels all saw a moderate decline in retail volume terms in 2023. Consumers opted to economise and refrained from buying less essential products like paper tableware.…
Retail adult incontinence demonstrated growth in Ukraine in 2023, fuelled by multiple factors, including a rise in the number of individuals affected by illness and injuries due to the war, increased awareness of the convenience of these products,…
Consumer demand for retail adult incontinence and consumption habits is ongoing, which led to growth in volume sales in the country in 2023. This was due mainly to the ageing Czech population, with an increase in the demographic aged 65 and over, the…