Eastern Europe

Despite a growing health consciousness among Bosnian consumers, chocolate remains a beloved treat in 2024. Dark chocolate, in particular, enjoys a reputation as a healthy indulgence, further solidifying chocolate's place in the snacking landscape.…

Chocolate confectionery is seeing similar sales growth in 2024 to that seen in 2023, with moderate growth in retail volume terms and stronger growth in current value terms. Despite inflation stabilising, the global jump in cocoa prices started to be…

Chocolate confectionery is expected to register solid growth in 2024, with value growth higher than volume growth as inflation has pushed prices up. The significant rise in commodity prices, production costs, and inflation in 2023 has had a…

Chocolate confectionery is expected to be the best performing snack in 2023, with healthy constant value and volume growth. Per capita consumption is on the rise, largely fuelled by a growing appetite for dark chocolate, which is seen as healthier.…

Chocolate confectionery continued to face inflationary pressures in 2023, following an increase of between 10-15% in unit prices in 2022. The war in Ukraine and subsequent changes in logistics impacted the supply chain and drove up variable costs. In…

Retail volume sales of sales of chocolate confectionery saw a flat performance in 2023. With food prices rocketing, consumers were forced to reduce their expenditure on non-essential items. However, while, price hikes were inevitable, there was some…

While chocolate confectionery is expected to register a double digit increase in current value sales, volume sales are expected to fall slightly. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in…

In 2023, chocolate confectionery is witnessing muted growth in retail volume terms, with the economy slowing down and entering a technical recession in the first half of the year. Inflation remains high, but the economy is stable and hence consumer…

Chocolate confectionery is witnessing a more upbeat performance in 2023, with retail volume sales returning to growth. There has been a significant number of new chocolate products launched in 2023, which has captured consumer interest and boosted…

Inflation and higher production costs forced food companies in Poland to raise prices towards the end of the review period. While small producers often could not afford to do so without losing contracts with retail chains, larger companies like…

Chocolate confectionery is maintaining its strong penetration across households in Romania in 2024, thanks to such products’ indulgent qualities and the sense of wellbeing which eating chocolate can bring. However, chocolate confectionery is also…

Retail volume sales of chocolate confectionery continued to see positive growth in 2023, supported by the return of Serbians to their busy, pre-pandemic lifestyles, including increased opportunities for on-the-go and impulse consumption. Despite…

Chocolate confectionery is seeing positive retail value sales in Slovakia in 2024, while volume remains in a slump. This situation is created by high unit prices and reduced consumer spending power. Added to which, we have seen soaring unit prices…

Chocolate confectionery is expected to register moderate constant value growth in 2023, but volume growth will be marginal. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening…

A challenging economic situation persists in 2024 caused by the high inflation seen in the past two years which has left consumers in the situation where they are battling with an increased cost-of-living while prices continue to rise. However, while…

The Ukraine’s chocolate confectionery market is seeing some degree of recovery in terms of retail volume sales in 2024, in growth that is continuing from 2023. This follows the severe drop seen in 2022 when war broke out. Mondelez Ukraine, which…

Gum in Bosnia faces a challenging reality in 2024. Consumer demand continues to dwindle due to a shrinking population base. This demographic decline translates to a moderate decrease in retail volume. Even with rising unit prices caused by inflation,…

Gum continues to see steady growth in retail volume terms in 2024, although growth has been stronger in current value terms which is due to price inflation. Gum is entirely an imported product and thus it has been impacted by higher transportation…

The persistent inflation and rising production costs in 2024 are significantly impacting gum sales in Croatia. As prices remain elevated, consumer spending on non-essential items like gum has seen a slight decrease. However, brand loyalty remains a…

While gum is expected to register an increase in current value sales, constant value sales are expected to fall, due to high inflation. Volume growth is also expected to be marginal. Gum is gradually losing popularity and it increasingly gets bad…