Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
The volume growth in the category in 2023 can be attributed to the easing of COVID-19 restrictions, effectively putting an end to stockpiling behaviours during the pandemic. The convenience of easy cooking and the ability to store products for…
In 2023, rice, pasta, and noodles in Poland is gravitating towards convenience and innovative formats. This shift is in response to changing consumer preferences that increasingly value quick, easy-to-prepare options alongside nutritional benefits.
As is the case across staple foods in Hungary, unit prices in rice, pasta and noodles have continued to rise dramatically in 2023 amidst persistently high inflation resulting from the devaluation of the forint and factors linked to the global…
Dried pasta is seeing steady volume growth in 2023, as it is an important staple food within the Georgian diet. Unit price growth has slowed after the surge witnessed in 2022, when rising costs of grain and flour were a key concern. This moderation…
Chilled pasta is the fastest growing category in 2023, in volume and value terms. Consumers are drawn by the favourable ratio of price and cooking time, as chilled pasta only needs to be heated for a few minutes. This pasta option is popular among…