Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Shelf stable vegetables in Hungary has continued to witness steep unit price hikes in 2023 due to inflationary pressures fuelled by the global recovery from the pandemic, the fallout of Russia’s invasion of Ukraine and the devaluation of the forint.…
In 2023, Poland is seeing a significant expansion in processed fruit and vegetable offerings as players cater to growing consumer demand for convenience, health-conscious options, and varied flavour profiles.
The volume decline experienced by the category in 2023 can be primarily attributed to the surge in the average unit price at the shelf, driven by persistently high inflation and an overall rise in food prices that outpaced inflation. The enduring…
In 2023, processed food, in general, experienced a slight boost due to a challenging year in agricultural production. A cold spring adversely affected or significantly delayed plant growth in gardens, compelling consumers who traditionally relied on…
2023 witnessed a robust recovery for sales of shelf stable fruit and vegetables in Ukraine after the category fared better than most other categories of packaged food during 2022. Retail volume sales of shelf stable fruit and vegetables declined over…
Spiralling energy costs have led many small local grocers in Hungary to reduce the amount of refrigeration and freezer space in their stores in 2023. The same trend has been observed among convenience stores chains like Coop, Real and CBA. As a…
Processed seafood recorded a favourable sales performance during 2023 as the category rebounded from the severe sales declines that were recorded over the course of 2022, the result of the Russian Federation’s invasion of Ukraine in February of that…
Chilled processed poultry is witnessing robust volume growth in 2023 due to changing consumer behaviour as inflation remains high. As household budgets are squeezed, Estonians are actively seeking out chilled processed poultry as it is a cheaper…
The Polish meat market is undergoing a phase of brand rejuvenation and minor innovations to align with evolving consumer preferences for healthier and more convenient options. Duda, a prominent meat brand, has expanded its poultry range, catering to…
The persistently high inflation in 2023 has significantly diminished the purchasing power of the majority of the population. This financial strain has been further exacerbated by the escalating average shelf prices of processed meat and seafood,…