Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
The consumption of baked goods declined in 2023 as bread sales continue to follow the negative trend seen in the review period. Per capita growth in bread is limited due to Bulgaria’s declining population, which is falling well ahead of other…
In 2023, baked goods achieved moderate volume growth due to the strong performance of leavened bread, which is gaining popularity and shaping the development of the baked goods category. Despite rising prices, overall consumption of baked goods has…