Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Small Cooking Appliances in the Czech Republic

Dec 2023

Retail volume and value sales of small cooking appliances declined in 2023. As in other categories of consumer appliances, the COVID-19 pandemic drove forward purchases of small cooking appliances impacted by periods of home seclusion. Moving into…

USD 1,195
Country Report

RTD Tea in Georgia

Dec 2023

RTD tea is expected to continue on a healthy retail volume growth trajectory in 2023. Volume growth is even higher, and in the double digits, for foodservice channels, where an influx of recently-arrived immigrants from Ukraine, Russia and Belarus,…

USD 1,195
Country Report

RTD Coffee in Georgia

Dec 2023

Volume sales continue to be low for RTD coffee and in 2023, volume growth is expected to be muted. One factor holding back growth is the limited range of brands on offer and distribution is mainly through modern grocery retailers, with limited…

USD 1,195
Country Report

Refrigeration Appliances in the Czech Republic

Dec 2023

Freestanding is the most popular format within refrigeration appliances, with 92% of overall volume in 2023. Built-in refrigeration appliances did not experience the same boom as freestanding refrigeration appliances did during COVID-19, as these…

USD 1,195
Country Report

Personal Care Appliances in the Czech Republic

Dec 2023

Body shavers witnessed a further retail volume decline in 2023, as these products were fast-selling during the outbreak of COVID-19, in line with heightened time spent in the household. As such, body shavers saw a decline compared to the previous…

USD 1,195
Country Report

Other Hot Drinks in Romania

Dec 2023

The growth of other hot drinks in 2023 resulted from consumption changes noted during COVID-19, when working from home and studying from home became the norm. During this time, chocolate-based flavoured powder drinks, targeting children, saw an…

USD 1,195
Country Report

Microwaves in the Czech Republic

Dec 2023

Freestanding microwaves continued to dominate retail volume sales during 2023, with consumers tending to switch to built-in models when they remodel the kitchen or buy a new home. However, the housing market's slowdown has hampered demand for…

USD 1,195
Country Report

Large Cooking Appliances in the Czech Republic

Dec 2023

Although the mortgage market began stabilising in March 2023, the drop in new mortgages during 2021 and 2022 led to a slowdown in the real estate market. This impacted built-in kitchen sales, challenging appliance manufacturers while leading to a…

USD 1,195
Country Report

Juice in Georgia

Dec 2023

Juice is expected to register double-digit retail volume growth and even higher volume growth through foodservice channels. Foodservice in particular is buoyed by an increasing number of tourists, as well an influx of immigrants from Ukraine, Russia…

USD 1,195
Country Report

Hot Drinks in Romania

Dec 2023

Rising inflation and the heightened cost of living in Romania in 2023, negatively impacted retail volume sales of basic food and drinks, including hot drinks. Coffee sales were particularly challenged, with negative retail volume sales, as the unit…

USD 2,450
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