Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Beauty and Personal Care in Bulgaria

Apr 2024

In 2023, beauty and personal care in Bulgaria performed noticeably better than in 2022. The relatively high inflation, especially in the first half of the year, led to significant growth in current value terms, with double-digit increases across most…

USD 2,750
Country Report

Bath and Shower in Bulgaria

Apr 2024

As inflation remained relatively high in 2023, many consumers turned towards private label for their bath and shower needs. Brands like Balea from dm and Cien by Lidl captured the interest of price-conscious consumers most affected by the…

USD 1,195
Country Report

Baby and Child-Specific Products in Bulgaria

Apr 2024

Rising consumer awareness of the importance of proper skin care for babies and children, especially in rural areas, has led to an increase in demand for baby and child-specific skin care products in Bulgaria. Overall, this was the best performing…

USD 1,195
Strategy Briefing

Global Cities Trends

Mar 2024

This briefing provides a global perspective of the key trends occurring in cities over 2018 -2023. It goes on to provide forecast data and insights for cities over 2024-2040, covering areas such as the economic, population and consumer spending…

USD 1,475
Future Demographics

Slovenia in 2040: The Future Demographic

Mar 2024

Depopulation in Slovenia from 2021-2040 will be the consequence of the climbing death rate, partnered with a decline in births. Ageing will be a central theme shaping demographics, with rising living standards resulting in over a quarter of the…

USD 1,100
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