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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Imaging Devices in the Czech Republic

Jul 2024

Although the overall value sales of imaging devices in the Czech Republic have remained steady in 2024, the average unit price has increased as consumers focus on higher-end professional and semi-professional equipment. However, the unit price is…

USD 1,100
Country Report

Imaging Devices in Romania

Jul 2024

Imaging devices in Romania are expected to register a double-digit percentage fall in volume sales, with smartphones increasingly being used as a substitute. Smartphones today have high-quality cameras that are sufficient for the photography and…

USD 1,100
Country Report

Imaging Devices in Poland

Jul 2024

Imaging devices in Poland are expected to see a double-digit percentage volume decline, as smartphones continue to steal volume share. Smartphones today have high-quality cameras that are sufficient for the photography and video needs of the average…

USD 1,100
Country Report

Imaging Devices in Hungary

Jul 2024

Continuing advances in smartphones’ cameras are leading to further volume declines of imaging devices in Hungary. Some smartphones meet the imaging device needs of many households and therefore consumers do not perceive the need to purchase a…

USD 1,100
Country Report

Home Video in Ukraine

Jul 2024

In 2024, home video is expected to register growth both in volume and current value terms in Ukraine, fuelled by the increasing demand for televisions. Following internal relocations resulting from the Russian invasion of Ukraine, many local…

USD 1,100
Country Report

Home Video in the Czech Republic

Jul 2024

In 2024, retail volume sales of home video in the Czech Republic are projected to decline. Czech consumers continue to favour larger TVs with better image quality and smart functions in 2024. As a result, OLED TVs continue to grow in popularity while…

USD 1,100
Country Report

Home Video in Romania

Jul 2024

Overall, there is expected to be a marginal fall in volume sales of home video in 2024. TVs remain a high priority consumer electronic product for Romanians, being one of the most popular products in terms of both value and volume sales.…

USD 1,100
Country Report

Home Video in Poland

Jul 2024

Overall, there is expected to be a fall in volume sales of home video in Poland in 2024. TVs remain a high priority consumer electronic product, being one of the most popular products in terms of both value and volume sales. Nevertheless, demand has…

USD 1,100
Country Report

Home Video in Hungary

Jul 2024

In 2024, the UEFA European Football Championship followed by the Summer Olympic Games provided a boost to consumer interest in higher quality televisions and larger screens, so that consumers could fully enjoy these sporting events. OLED televisions…

USD 1,100
Country Report

Home Care Packaging in Ukraine

Jul 2024

The home care packaging market was showing signs of recovery in 2023, with retail unit volumes increasing by 3% on the previous year. However, this relatively modest growth comes after the significant decline of 25% seen in 2022, caused by the start…

USD 1,100
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