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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Snacks in Romania

Jun 2024

Snacks in Romania is seeing a small negative-digit volume decline in 2024, with the volume decline in off-trade sales counteracting the small positive volume gains in on-trade terms. On the other hand, value sales are better supported by inflationary…

USD 2,450
Country Report

Spirits in North Macedonia

Jun 2024

Spirits registered robust volume growth in 2023 with some consumers in North Macedonia drinking more spirits in place of beer and wine. With total volumes already well recovered from the pandemic in 2022, demand for spirits continues to rise…

USD 1,195
Country Report

Sugar Confectionery in Romania

Jun 2024

Sugar confectionery is seeing a negative-digit volume slump in 2024, whilst value is supported by price hikes. Notably, sugar confectionery falls under the shadow of the VAT increase, starting 1 January 2024, from 9% to 19% for food products with…

USD 1,195
Country Report

Sweet Biscuits, Snack Bars and Fruit Snacks in Romania

Jun 2024

Sweet biscuits, snack bars, and fruit snacks is seeing a small negative-digit volume slump in 2024, while value is better supported by high unit prices. Snack bars is seeing the strongest retail value sales, along with seeing a fairly modest volume…

USD 1,195
Country Report

Tobacco in Slovenia

Jun 2024

The decline in sales of traditional cigarettes was noticeable across the country in 2023, driven mostly by increased health awareness and the introduction of alternative tobacco products, but also due to financial pressures. Consumers are turning…

USD 2,450
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