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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Retail Tissue in North Macedonia

Mar 2024

Retail tissue in North Macedonia witnessed limited volume growth in 2023, due to the lacklustre performance of toilet paper. Consumption has been impinged by cost of living pressures and significant price increases across all retail tissue products,…

USD 1,195
Country Report

Retail Tissue in Lithuania

Mar 2024

As Lithuania emerged from the pandemic in 2023, retail tissue underwent a period of adjustment, navigating the new normal. Amidst this transition, certain products like toilet paper, regarded as household staples, remained relatively stable,…

USD 1,195
Country Report

Retail Tissue in Latvia

Mar 2024

Throughout 2023, the demand for paper towels experienced remarkable growth in both value and volume terms. This surge can be attributed to the growing recognition among consumers of the versatility and practicality of paper towels in various…

USD 1,195
Country Report

Retail Tissue in Hungary

Mar 2024

In 2023, retail value sales of retail tissue were double-digit in Hungary, driven by ongoing inflation and price hikes. Consumer purchasing behaviour changed in line with the economic downturn, driving interest in more affordable, economy retail…

USD 1,195
Country Report

Retail Tissue in Georgia

Mar 2024

The return to pre-pandemic lifestyles in 2023 has stimulated volume sales of retail tissue in Georgia. Despite this growth, there has been a decline in unit prices. In 2022, the price of cellulose surged, leading to significant increases in tissue…

USD 1,195
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