Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
As Serbians returned to pre-pandemic lifestyles in the latter half of the review period, retail volume sales of yoghurt and sour milk was pushed into decline. In 2023, consumers are still spending more time outside of the home and are enjoying eating…
Yoghurt and sour milk products is facing the cross-category trends of value sales being driven by increased unit prices, with volume sales in a slump. The growth of average unit prices in 2023 is a consequence of high inflation, a deficit of raw milk…
In 2023, the Polish yoghurt market was dominated by three main players: Zott Polska, Bakoma, and Danone. Lactalis Polska had substantially bolstered the drinking yoghurt mix segment. Bakoma offered premium yoghurts in several flavours, including…
Health and wellness trends continue to drive consumption of yoghurt and sour milk products in 2023. Plain yoghurt is very popular in North Macedonia due to its use as an everyday ingredient to prepare healthy meals and snacks. Younger consumers…
Yoghurt and sour milk products registered a negative retail volume sales performance in 2023 and this can be attributed largely to the non-essential status of these products. Unlike cheese and drinking milk products, yoghurt has never been seen as an…