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Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Despite a return to on-the-go consumption following the lifting of COVID-19 restrictions, off-trade volume sales of bottled water declined in 2023. Economic uncertainty is heavily impacting sales, while the outbreak of COVID-19 negatively impacted…
The sales volume of both carbonated and still bottled water experienced a significant decline in 2023. This trend can be attributed to two primary factors. Firstly, notable price increases for bottled water forced consumers to re-evaluate their…
While retail volume growth is expected to be positive for bottled water in 2023, it is one of the weaker performers among soft drinks in 2023. Volume growth through foodservice channels is also significantly lower than for other soft drinks, though…
Functional bottled water registered by far the highest retail volume growth in 2023. A still small sales base and increasing demand drove the performance of functional bottled water at the end of the review period, while leaving room for further…
In Eastern Europe, the COVID-19 pandemic did not cause any surge in sales of bottled water through off-trade channels in 2020. However, the impact on off-trade channels varied by country as preferences and consumption habits of local consumers played…