Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Nut and seed based spreads demonstrated the fastest volume growth in 2023 thanks to the growing number of vegetarians who rely on nuts and seeds as a key source of protein and nutrition. In addition, the category is still in its early stages of…
Chocolate spreads and jams and preserves are set to post negative results in retail volume terms for a third consecutive year in 2023. This is partly due to rising health-consciousness in Croatia, as these product types are typically high in sugar.…
Sweet spreads in Bulgaria saw an increase in both volume and value, driven by the gradual process of inflation stabilisation and further price hikes in the first quarter of the year. However, the category that continued to experience a decline was…
2023 saw sweet spreads register a static sales performance in retail volume terms and this stagnant growth trend was mainly the result of declining consumer demand for chocolate spreads, a category that has fallen foul of the mounting consumer…
Mondelez is striving to recoup lost market share within sweet biscuits, snack bars and fruit snacks in Ukraine in 2024. The player saw a drop in 2022, mostly driven by imported goods, as its local factory is located close to the Russian border in…