Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Demand for facial make-up increased significantly over the course of 2023, with strong growth registered in both the premium and mass segments over the course of the year. Much of this growth was spurred by the very dynamic performance registered in…
Eastern European sales of colour cosmetics recorded a steep decline in 2020. Measures introduced to contain the spread of Coronavirus (COVID-19), such as lockdowns, retail closures and mask-wearing, all had a negative impact on sales. Lip products…
In 2023, colour cosmetics recorded double-digit retail value growth in Estonia, boosted by rising inflation. Price rises led consumers to be more cautious about their spending, with many not wanting to compromise on quality regarding their colour…
Colour cosmetics in Georgia registered moderate constant value and volume growth. Lip products in particular performed well, in terms of value growth, in particular for premium products. In the mass segments, foundation and mascara performed strongly…
The trend of achieving a healthy natural glow is reshaping the colour cosmetics market in Hungary, with a focus on perfecting the skin's texture and hydration rather than heavy use of make-up. Social media influencers, ‘skinfluencers’ and celebrities…
In 2023, colour cosmetics in Latvia witnessed strong growth in retail volume and current value terms. Although this category is subject to fashion trends, overall demand is generally positive. With consumers fully back to normal in both their…
In 2023, colour cosmetics drove strong double-digit retail value growth, driven by rising price points. Retail volume growth was positive in areas such as eye make-up, BB/CC creams and lip gloss, with sales driven by a return to pre-pandemic routines…
Despite continuing high inflation, and also a falling population, colour cosmetics in North Macedonia registered some volume growth in 2023. However, with prices continuing to rise, consumers adopted some economising behaviours and for instance…
Despite the challenges posed by rising inflation, colour cosmetics has emerged as a beacon of success for manufacturers and retailers alike. The year 2023 saw low overall retail volume growth, along with a dynamic increase in current value terms –…
Colour cosmetics in Romania maintained retail volume and current value growth in 2023, as consumers’ lives continued to normalise after the end of COVID-19, although volume sales were still unable to recover to the pre-pandemic level. All the main…
In 2023, the sales trajectory of colour cosmetics in Serbia was propelled by a resurgence in pre-pandemic lifestyle patterns and the pervasive influence of social media. Platforms like TikTok and Instagram emerged as powerful catalysts, with…
Colour cosmetics continues to recover from the COVID-19 pandemic in Slovakia. A large proportion of current value growth has been driven by inflation and rising prices in 2023. Many consumers are turning towards colour cosmetics to indulge and treat…
Colour cosmetics in Slovenia was relatively unaffected by the high rate of inflation and unit price growth in 2023, as in the previous year. Consumers turned to luxury items to help them feel better in their skin, including make-up products. Despite…
Colour cosmetics saw current value growth in the Czech Republic in 2023 as the category saw a continued rise in sales having exceeded the pre-pandemic level in the previous year. Value growth was driven by the inflationary context, while the increase…
Even though the war continued into 2023, demand for colour cosmetics still saw strong growth in this year, primarily fuelled by women's desire to indulge in self-care and to try and lift their spirits. The challenging and stressful circumstances…
Euromonitor International’s Commerce 2040 series outlines a vision for how consumers might shop in two decades. This report focuses on how the competing forces that are reshaping retail will impact the future of the store. In particular, the shift…
The commodities country overview provides comprehensive data on production, consumption and price trends in key commodities markets. The commodities overview in Belarus covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Cambodia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Croatia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Estonia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Georgia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Hungary covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Latvia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Lithuania covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Australia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Romania covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends in key commodities markets. The commodities overview in Russia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Slovakia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Slovenia covers production and consumption trends in agricultural commodities, energy…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in the Czech Republic covers production and consumption trends in agricultural commodities,…
The commodities country overview provides comprehensive data on production, consumption and price trends in key commodities markets. The commodities overview in Ukraine covers production and consumption trends in agricultural commodities, energy…
The report examines key factors in supply chain risks in metals, energy and agricultural commodities. Production, market supply concentration and political risks analysis can help to better identify potential risks and prepare for potential…
The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…
Consumer demand for computers and peripherals in Hungary continues to weaken in 2024. The most important factor negatively impacting volume sales is the ongoing cost pressures on consumers, especially during the first half of 2024. Although inflation…
It is expected to be a negative picture for computer and peripherals in Poland in 2024, with volume sales decline for the third year in a row. Though inflation is easing, consumers are still price sensitive. In addition, with many consumers having…
It is expected to be a negative picture for computer and peripherals in Romania in 2024, with significant volume decline. Though inflation is easing, consumers are still price sensitive. As such, there is increased demand for refurbished computers or…
Although the economy and the demand for computers and peripherals remain subdued in the Czech Republic, shipments have increased in the last quarter of 2023 and the first quarter of 2024, slowing the pace of year-over-year declines and suggesting the…
In 2024, computers and peripherals registered growth in both volume and current value terms in Ukraine, with a notable surge in demand for portable products. This trend can be attributed to the circumstances of martial law, which have necessitated…
While concentrates are a sizeable product area in Bosnia-Herzegovina, they have been on a downward trajectory in recent years and this expected to continue in 2023, with a further fall in volume sales. Consumers prefer the convenience of RTD options…
In Bulgaria, liquid concentrates have emerged as a cost-effective option for soft drink preparation amid tightened household budgets. This shift towards more affordable alternatives has temporarily slowed the category's decline. However, concentrates…
Concentrates account for significant volume sales in Croatia, though it is a mature product area which has seen limited growth over the review period. In 2023, concentrates is expected to register muted volume growth, with the product area…
The powder format continued to register the fastest off-trade volume and current value growth in concentrates in 2023. The popularity of powder concentrates stems from their cost-effectiveness, portability, ease of preparation and long shelf life.…
Liquid concentrates demonstrated remarkable resilience amidst the inflationary pressures that affected other soft drinks. This can be attributed to their perceived affordability during the economically challenging period, leading consumers to shift…
Off-trade sales declined in 2023, with concentrates being a relatively small category in Latvia, which registered minimal growth over the review period. While its performance was positive in 2020, with people spending more time at home, sales began…
Concentrates is an uninteresting category in Lithuania, with low interest and few developments. One key reason for this is the unhealthy image of concentrates, due to the high sugar content in such products.
Concentrates registered decline in off-trade volume terms in 2023 as liquid concentrates sales fell due to diminishing consumer demand. At the same time, thanks to the significant unit price increases in the context of high rates of general…
In 2023, powder concentrates registered a significant price growth of 30%. Players had done all they could to prevent prices rising in 2021 and 2022. In addition, concentrates escaped the impact of the sugar tax, due to a loophole, and this meant…
Concentrates saw low levels of volume growth in 2023, being a mature landscape with little room for growth. In addition, due to sugar content, concentrates are not always perceived as healthy products, and the rising interest in health and wellness…
Powder concentrates persist as a traditional product familiar to many Serbians. The area boasts several robust local players in both liquid and powder concentrates, fuelling further development. The escalating prices and decline in disposable income…
Liquid concentrates maintained a larger market size than powder concentrates, underpinned by a stronger retail presence and heavier marketing support. Highlighting the advantages of liquid concentrates, such as ease-of-use and flavour variety, has…