Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Passenger numbers have continued to recover in 2023, albeit failing to achieve pre-pandemic levels. Although there are no longer any COVID-19 related travel restrictions still in place which could impede travel, including airline travel, there are…
Airlines in Croatia become a far more competitive category during 2023 as the numbers of airline passengers being carried continue to increase amidst rebounding demand during the post-pandemic era. Indeed, by the end of the year, the airlines…
The low cost carriers category looks set to record faster growth in current value sales than its full service counterpart in Hungary in 2023. This is partly because due to their focus on offering more affordable fares, leading low cost operators such…
Air passenger traffic levels in 2023 demonstrate that consumers remain eager to travel, despite skyrocketing ticket prices. That said, the higher ticket prices, resulting from higher costs for operators, more robustly support value growth, while…
Low cost carriers remained the largest category of airlines in Romania in 2023 in terms of both value sales and passengers carried as it recorded stronger growth in passenger numbers than full service carriers, although full service carriers recorded…
In 2023, air passenger traffic continues to recover from the harsh fallout caused by the COVID-19 pandemic, with retail value sales nearing pre-pandemic levels. Slovaks are returning to similar air travel patterns as seen before the pandemic, spurred…
Following an uplift in price points in 2022, the rise in flight ticket prices slowed down in 2023 due to stabilising energy prices, high levels of competition on the landscape, and growing flight capacity. However, a return to 2019 prices is not…
Inflation and rising prices of most products, coupled with an increasing cost of living in 2023, negatively impacted consumer confidence in Bosnia and Herzegovina. Additionally, a negative demographic trend affecting the country contributed to the…
Alcoholic drinks in Bulgaria was heavily influenced by price increases in 2023, due to the prevalence of high inflation. The second half of the year saw inflation start to fall, but this had little impact on retail prices, which continued to rise in…
Despite strong growth in unit prices, alcoholic drinks marked positive volume growth in 2023. It is clear that Croatians are tired of social distancing and need to vent out. With COVID-19 measures all but gone, the number of events spanning across…
In 2023, sales of alcoholic drinks in Estonia experienced a pause following the hectic pandemic and post-pandemic periods. The local economy's underperformance added pressure on consumption. However, cross-border trade with Finland and Latvia…
In 2023, the impact of immigrants from Russia on alcoholic drink sales in Georgia was negligible, resulting in a more subdued sales growth compared to the previous year. Despite this, moderate inflation and a stable exchange rate contributed to the…
A combination of forces shaped the market for alcoholic drinks in Hungary in 2023. People were happy to break free from any COVID-19 related restrictions and live their social lives as they used to be. This was paralleled by the large pent-up demand…
Alcoholic drinks in Latvia witnessed volume sales decline in 2023 as economic conditions hampered purchasing power and led to weaker consumption. Price inflation remained prominent with higher production and energy costs putting upward pressure on…
The year 2023 was a sobering year for alcoholic drinks in Lithuania following a period of relative prosperity. Volume sales of alcoholic drinks boomed during the pandemic as locals consumed more out of boredom and general anxiety. The year started…
Despite the economic challenges and negative demographic trends in 2023, alcoholic drinks witnessed moderate total volume growth in North Macedonia. The rising number of inbound tourists boosted the performance of most alcoholic drinks categories in…
Sales of alcoholic drinks declined both in off-trade and on-trade volume terms in Poland in 2023. At the same time, alcoholic drinks saw strong growth in total current value terms. This was the result of a significant increase in the prices of…
Alcoholic drinks witnessed steeper volume sales decline in 2023 as the high costs of living in Romania encouraged consumers to make cutbacks on these beverages. The price of food continued to rise in line with the stubbornly high inflation rate,…
Rising production, packaging, and logistical costs in Serbia contributed to further price growth in alcoholic drinks during 2023. Consumer price sensitivity was more acute as the rate of inflation continued to rise year on year resulting in higher…