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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Consumer Foodservice in Poland

Feb 2024

Consumer foodservice in Poland saw growth in total transactions and current value sales slow dramatically in 2023. This was partly due to the normalisation of consumption habits following the market’s rapid rebound from the negative impact of the…

USD 2,450
Country Report

Consumer Foodservice in Romania

Feb 2024

The positive performance of consumer foodservice in 2023 was driven by the lifting of COVID-19 restrictions in March 2022. However, high inflation was seen from the last quarter of 2022, coinciding with rising consumption of heat, gas and electricity…

USD 2,450
Country Report

Consumer Foodservice in Slovakia

Feb 2024

While inflation remained high in 2023, government measures aimed at protecting the hospitality sector benefitted consumer foodservice. In particular, the reduced 10% VAT rate (from a previous 20%), which was introduced during the pandemic, was made…

USD 2,450
Country Report

Consumer Foodservice in the Czech Republic

Feb 2024

Consumer foodservice in the Czech Republic saw growth in total current value sales and transactions slow sharply in 2023. This was partly explained the normalisation of demand following the impressive rebound that accompanied the easing of the…

USD 2,450
Country Report

Consumer Foodservice in Ukraine

Feb 2024

Russia’s ongoing war in Ukraine continued to be a major factor influencing consumer foodservice in 2023. Nonetheless, Ukrainian businesses showed unprecedented resilience while operating in challenging wartime conditions, including constant air raids…

USD 2,450
Country Report

Consumer Health in Bosnia and Herzegovina

Sep 2023

In 2023, consumer health is no longer influenced by the COVID-19 pandemic, as everyday life has normalized in Bosnia and Herzegovina. Some categories, such as cough, cold allergy (hay fever) remedies, which were negatively impacted during the…

USD 2,750
Country Report

Consumer Health in Bulgaria

Oct 2023

In 2023, the consumer health market in Bulgaria is set to see steady current value growth, with sales set to continue to fall at constant 2023 prices, though at a slower rate than in the previous year in both cases. Consumer preferences are shifting…

USD 2,750
Country Report

Consumer Health in Croatia

Sep 2023

With high inflation as a result of the war in Ukraine, as well as the aftermath of COVID-19, prices have risen sharply, driving value sales growth in consumer health in Croatia. Volume sales, meanwhile, are beginning to return to their pre-pandemic…

USD 2,750
Country Report

Consumer Health in Estonia

Sep 2023

Many OTC categories in Estonia, including cough and cold, experienced strong decline during COVID-19; however, sales are returning to their pre-pandemic performance in 2023 as viral illness are circulating more following the lifting of pandemic…

USD 2,750
Country Report

Consumer Health in Georgia

Sep 2023

Consumer health is expected to register moderate constant value growth in 2023. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine and high inflation is continuing to have an effect and consumers are expected to be highly…

USD 2,750
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