Eastern Europe

Ice cream is the most dynamic category in snacks in Slovenia in volume and value terms in 2024. The main driver behind this is the shift in consumer purchasing behaviour with ice cream no longer perceived as a seasonal snack anymore but instead has…

Ice cream looks set to be one of the most dynamic categories within snacks in 2024 due to multiple trends colliding. One of them has been changes in the social lives of young people who are increasingly switching to socialising during the day rather…

Ice cream in Ukraine is seeing increased availability of imported products in 2024, under popular confectionery brands. For example, KitKat, Toblerone, Oreo, and Milka, as well as Snickers, Bounty, Twix and Mars, among others. Despite their high…

The report examines the global landscape of EV charging, comparing its development against the rising uptake of EVs. It then takes a deep dive into EV charging trends across select major economies, delving into the competitive landscape and…

Continuing advances in smartphones’ cameras are leading to further volume declines of imaging devices in Hungary. Some smartphones meet the imaging device needs of many households and therefore consumers do not perceive the need to purchase a…

Imaging devices in Poland are expected to see a double-digit percentage volume decline, as smartphones continue to steal volume share. Smartphones today have high-quality cameras that are sufficient for the photography and video needs of the average…

Imaging devices in Romania are expected to register a double-digit percentage fall in volume sales, with smartphones increasingly being used as a substitute. Smartphones today have high-quality cameras that are sufficient for the photography and…

Although the overall value sales of imaging devices in the Czech Republic have remained steady in 2024, the average unit price has increased as consumers focus on higher-end professional and semi-professional equipment. However, the unit price is…

In 2024, imaging devices registered a decline in volume sales and minimal current value growth, largely attributed to the continuous advancements in smartphone technology. Smartphones now boast high-quality cameras and advanced imaging capabilities,…

In Hungary, demand for in-car entertainment products continues to decline in 2024. Consumers are accustomed to the standard electronic equipment available in cars and have limited need for upgrades. In addition, there is a strong tendency towards the…

Volume sales for in-car entertainment are expected to fall in Poland in 2024, particularly for in-car navigation. There is growing obsolescence in in-car navigation, as new cars come equipped with integrated in-car entertainment, reducing the need…

In-car entertainment is expected to register further volume decline in Romania in 2024, with in-car navigation in particular performing badly. There is growing obsolescence, as new cars come equipped with integrated in-car entertainment, reducing the…

The car industry is experiencing rapid advancements, with built-in vehicle technology gaining momentum over dashboard-mounted players and speakers. The declining trend of aftermarket in-car entertainment products can be attributed to the increasing…

In 2024, in-car entertainment saw a decline in both current value and volume terms. Factors such as the Russian invasion of Ukraine and reduced purchasing power may have restrained consumer spending on in-car entertainment. Moreover, the target…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

In 2023, Bulgaria ranked 11th among Eastern European nations in terms of average gross income, and saw a 3.7% rise in per capita disposable income in that year, supported by economic growth brought on by solid private spending and government…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

Income growth in Hungary is expected to lag behind the Eastern European average by 2027, given economic uncertainties, decreasing demand, and mounting inflationary pressures. Looking ahead, all income classes in Hungary are projected to decrease as a…