Eastern Europe

Shoe polish experienced the most rapid growth in volume terms in 2023. This market expansion can be attributed to the rising population, primarily driven by the influx of Ukrainian refugees, contributing to Latvia's population growth. However,…

Polishes continue to see retail volume sales stagnate in 2023, as this category draws very limited consumer attention in Lithuania. In the main, locals prefer to use basic household products to clean the house. Since the COVID-19 pandemic, consumers…

Overall polishes remained on its downward trajectory in 2023 in terms of volume sales growth, with Macedonian consumers reprioritising their purchases and eliminating those products deemed to be unnecessary, which included polishes for the most part.…

Double-digit retail value growth was registered in 2023, boosted by rising price points, while retail volume growth remained positive in all areas, bar shoe and metal polish. Furniture polish saw the largest growth, with the purpose of furniture…

The demand for polishes continued on a downward trajectory in 2023. These products were considered non-essential or obsolete by a large share of the consumer base, especially younger people. Furthermore, substitution and cannibalisation continued to…

While retail value sales were positively impacted by price increases, leading to double-digit growth, retail volume sales of polishes in Serbia were challenged. Price growth and the decline in disposable incomes led consumers to forgo the purchases…

Polishes is seeing a negative volume slump, while value sales are supported by price hikes affecting categories across home care as a whole. Indeed, polishes represents a category which consumers can easily substitute – especially with the growing…

Inflationary pressures are propelling the growth of polishes sales in Slovenia, primarily driven by increased unit prices. With consumers becoming more cautious about their spending, they are opting for cheaper alternatives, such as ordinary cleaning…

While polishes recorded strong retail growth in 2023, retail volume sales struggled, declining in all areas, bar metal polish, which saw stagnate growth. The economic impact of the rising cost of living has undermined consumer confidence and…

Shoe polish recorded the slowest decline in volume sales within polishes overall in 2023. Despite changing consumer preferences and a trend towards sport and casual footwear that may require less frequent polishing, certain market segments still…

Wireless speakers were the only products in portable players to gain volume sales in Hungary during 2024. The convenience of wireless speakers, easy manipulation and the ability to pair them with smartphones makes these products very appealing to…

Portable players are one of the few consumer electronics that are expected to see an increase in volume sales in Romania in 2024. This is due to the healthy performance of wireless speakers. There is an increasing range of brands available in the…

Portable players are one of the few consumer electronics that are expected to see an increase in volume sales in Romania in 2024. This is due to the healthy performance of wireless speakers, with volume sales expected to increase by a tenth. There is…

Portable players continue to grow in Czech Republic, although retail volume sales are driven exclusively by wireless speakers. E-readers continued to be substituted with smartphones and tablets, with volume sales continuing to decline. Czech…

In 2024, the portable players category in Ukraine saw solid growth in both current value and volume terms, primarily fuelled by the rising demand for wireless speakers. Notably, wireless speakers emerged as the sole segment to demonstrate growth…

In January 2023, the previously separate pockets - accommodation, hospitality and leisure - were consolidated; therefore, the charges associated with these sectors are now aggregated and considered together. Also, in order to expedite the use of…

Against the backdrop of double-digit inflation in Poland, employees are increasingly interested in non-wage benefits that can help mitigate the rising cost of living. Many companies are responding to this pressing need by expanding the range of…

Pre-paid cards are experiencing significant growth in 2023, encompassing a surge in the number of cards in circulation, the volume of transactions, and their overall value. This surge is primarily attributed to the remarkable growth potential…

Pre-paid cards continued to perform well in 2023, with the number of cards in circulation rising steadily and transaction values registering double-digit growth. Digital solutions are performing well in pre-paid cards with Revolut, for example, using…

Value sales of premium and luxury cars grew by 8% to total PLN25 billion in 2023 due to rising demand from higher-income consumers, with expenditure proving resilient despite wider macroeconomic headwinds. Premium and luxury cars offer exceptional…