Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…
Investments into digital technologies and industry 4.0 are transforming economies and consumer behaviour. The briefing examines how digitalisation manifests in manufacturing, mobility, education and consumer lifestyles to improve business…
The outbreak of COVID-19 has accelerated investments into digital tools as companies are looking for ways to make supply chains more resilient. Manufacturing companies are expected to benefit from new business models and revenue streams created in…
Supply chain localisation, e-commerce boom and growing focus on sustainability initiatives are driving changes in the logistics industry. The briefing examines how digital tools, process automation and autonomous driving technologies can help…
Direct selling registered a fall in constant value sales in 2022, as double-digit inflation caused by the energy crisis stemming the war in Ukraine dampened volume sales. In fact, direct selling was the worst performing retail channel in 2022, as…
Direct selling registered a fall in current value sales in Bulgaria in 2023. Both high inflation and a shift away from direct selling to e-commerce led to a drop in sales, as e-commerce also provides the convenience of direct delivery. In fact,…
Direct selling exceeded pre-pandemic sales in 2022 as the channel sought to recover from the severe impact of restrictions on selling door-to-door. However, much of the current value growth in 2022 was driven by higher retail prices as inflation took…
Growth in direct selling current value sales in 2022 was up significantly on 2021. While this was partly because spiralling inflation caused unit prices to rise, the improvement was primarily explained by reduced concern about community transmission…
Although value sales through direct selling are low in Georgia, they showed a slight increase in 2022. There is a shift away from this channel due to growing competition from online players, which provide a greater assortment of products and the…
Direct selling saw a slump in Hungary in 2023, caused by a confluence of factors. Direct selling is mostly driven by beauty and personal care direct selling in Hungary, which had previously seen a rebound after the notable declines during the time of…