Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Built-in dishwashers benefited from the increasing need for convenient appliances in households, especially for consumers with new kitchen builds that want new appliances to integrate. Built-in dishwashers are increasingly selected over freestanding…
Dishwashers is witnessing steady growth in volume terms in 2023, with demand recovering for these appliances year-on-year. The rising penetration of dishwashers can be attributed to various factors, including the convenience and time-saving benefits,…
Dishwashers buck the general category trend of major appliances by achieving decent volume sales in 2023. This is attributed to the category being quite new in Romania, with low penetration. Beko (SC Arctic SA) is the most prominent brand, with…
Dishwashers saw a strong uplift in sales during the outbreak of COVID-19, with long periods of home seclusion leading consumers to invest in home appliances. Many of these investments were made as consumers wanted to improve their living…
Retail volume sales stagnated in 2023, as demand weakened amid rising unit prices caused by high inflation. Automatic dishwashing continues to grow moderately whilst the much larger hand dishwashing category saw a decline in retail volume terms.…
Many areas in dishwashing developed positively in 2023, with value growth driven by rising inflation and increased price points. Retail volume growth was positive in automatic dishwashing liquid and tablets, driven by the growing need for convenience…
After a boosted performance during the pandemic due to the cocooning and home-cooking trends, volume sales of dishwashing products declined in 2023. This is mostly attributable to the steep double-digit unit price growth registered in the year. In…
About four-tenth of Estonian households own a dishwasher and despite reduced purchasing power, consumers were still reluctant to forego the convenience of automatic dishwashing. Instead, they traded down and for instance opted for powder instead of…
Dishwashing in 2023 faces steady retail volume growth, despite the high costs of living confronted by locals. Demand for hand dishwashing remains stable, with little change in the competitive landscape and product development somewhat limited. By…
Automatic dishwashing tablets saw the strongest retail volume sales in 2023, as household penetration of dishwashers continued to rise in Hungary. Promotional activities and higher levels of product development based on delivering more effective…