Eastern Europe

Savoury snacks is witnessing moderate volume growth in 2023 as the category recovers from the COVID-19 pandemic. Inflation and rising energy prices caused by the war in Ukraine have driven up unit prices and is a major cause of supply chain…

In Poland, meat snacks experienced a notable resurgence towards the end of the review period despite these products already having a long-standing presence in the market. This revival was not only limited to traditional meat snacks, but also…

Savoury snacks is achieving positive volume and value growth in Romania in 2024. Sales are supported by the “snackification” trend, whereby consumers with busy, out-of-home lifestyles tend to eat fewer main meals and more snacks throughout the day.…

Retail sales of savoury snacks saw significant volume growth in 2023, as busier lifestyles and a reduction in the amount of time available to sit down for meals led to a growing desire for on-the-go snacking options. As well as being a frequent…

Savoury snacks is achieving small positive volume growth in Slovakia in 2024, with value sales being better supported by high unit prices. In a cross-category trend, consumers seeking savoury snacks are seeking price promotions and discounts, notably…

Savoury snacks are expected to register healthy constant value growth and more modest volume growth in 2023. Those savoury snacks with a healthier positioning also register higher volume growth, with nuts, seeds and trail mixes registering the…

After the high inflation seen in 2022 and 2023 many consumers have found themselves in a precarious economic situation due to the increased cost of living and the fact that wages have not kept up with inflation. Thus, customers are looking for ways…

Savoury snacks is seeing major players work to gain back lost share in Ukraine in 2024. In potato chips, PepsiCo and Mondelez are invested in deep discounting and other attractive price promotions through modern distribution channels. In bread chips,…

Boosted by significant price hikes and the inflation, self-service cafeterias is achieving very strong value growth as consumer demand continues to recover following the COVID-19 pandemic. As no further pandemic-related restrictions have been…

Self-service cafeterias made price adjustments of between 20-30% during 2023, as soaring inflation pushed up the costs of vital ingredients, such as meat and pasta. Simultaneously, heightened labour and energy costs further contributed to this…

Self-service cafeterias was one of the strongest performers among the main foodservice categories in Poland in terms of growth in transactions and current value sales in 2023. Like limited-service restaurants, it weathered the cost-of-living crisis…

The dynamics of self-service cafeterias in 2023 were impacted by the lifting of COVID-19 restriction in 2022, with consumers returning to office work. As such, office employees were the main customers of self-service cafeterias, which offer cooked…

On the one hand, self-service cafeterias benefited from their competitive prices in 2023, with consumers being highly price sensitive consumers in face of continuing high inflation. As daily menu prices increased in restaurants, some consumers…

Because self-service cafeterias have a comparatively affordable positioning and are perceived to offer good value for money, this category was not as negatively affected by the cost-of-living crisis as some other areas of the Czech foodservice market…

Self-service cafeterias in Ukraine continues to be a highly fragmented category, mostly consisting of no-frills establishments serving lunchtime offerings. Most of these establishments are fairly traditional with less reliance on technology than…

Depopulation in Serbia from 2021-2040 will be the result of the rising death rate and reduced births. Improved living standards and declining births will see ageing continue, with over a quarter of the population being 65+ by 2040. The rural…

Skin care remains one of the fastest growing and most dynamic beauty and personal care categories in Bosnia and Herzegovina driven by consumer demand for mass and premium skin care products. The category continues to witness significant…

In 2023, skin care in Bulgaria witnessed robust double-digit growth in current value terms, mainly driven by unit price increase. However, volume sales also made steady gains thanks to the growing popularity of products targeting specific skin…

Skin care in Croatia continued to record positive volume growth in 2023, with sales growth supported by rising demand for products with ingredients that target specific skin problems. More specific products that target skin issues are becoming…

Skin care products showcased a strong performance in 2023 in Estonia, with double-digit retail value growth and positive retail volume in areas such as anti-agers, lip care and facial cleansing wipes. Despite some level of economic uncertainty,…