Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Egypt. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Premium beauty and personal care segment saw double-digit current value growth in Egypt in 2023 but significant decline in volumes during the year. Two main factors impeded the performance of premium beauty and personal care during the year. Firstly,…
Amid a concerted government focus on financial inclusion and extensive banking initiatives tailored to citizens of all age groups, the category of pre-paid cards remains on a robust growth trajectory within the Egyptian financial market. The…
Despite the ongoing popularity of wireless speakers in Egypt, their sales volume continued to decline in 2024 due to persistent import restrictions. The demand for wireless speakers remains strong, yet the market is experiencing a significant…
Except for shoe polish, retail volume sales of polishes continued to decline in 2023, due to high inflation and pressure on disposable incomes. Perceived as discretionary products, floor, metal and furniture polishes suffered significant declines in…
Plant-based dairy is witnessing a decline in retail volumes in 2023, while there is a substantial increase in current retail value terms, price increases of more than 70%. These increases are due to the high inflation in Egypt and the increased cost…
As with other categories of pet care in Egypt, current value growth in 2023/2024 was significantly boosted by increased unit prices.
Despite enormous economic changes, pet care in Egypt had a successful year in 2023/24, with robust volume growth and even stronger growth in current value terms. Limitations in imports due to foreign currency deficiency and inflation make it more…
Power is concentrated in the executive branch of government and corruption is rife, which limits economic freedom. Geopolitical tensions have had an adverse impact on economic development, but a massive deal will significantly boost foreign…
As body shavers are mainly imported as complete products, the category witnessed a sharp increase in retail prices during 2022, followed by a further 40% increase in 2023. With the high cost of living affecting consumers, many shifted away from…
Developing and marketing products specifically for paediatric use involves adherence to strict regulatory requirements in Egypt. These regulations are in place to ensure the safety, efficacy, and appropriate dosing of products for children. The…