Ethiopia

The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…

Ethiopia's consumer income is forecast to grow by nearly one-fifth over 2022-2027, yet still ranking among the world's lowest. Consumer market expansion will face challenges due to soaring inflation, averaging 32% in 2023, as well as severe income…

In Ethiopia, there is a projected moderate increase in the number of households from 2022 to 2027, with couples with children continuing to be the predominant household type. In 2022, household spending was impacted by a 33.9% inflation rate, leading…

The briefing examines how the coffee commodity is performing globally and in the largest countries in terms of supply and production. The report also provides data and analysis on coffee price dynamics, as well as analysing trends across key…

Edible oils continue to dominate cooking ingredients and meals. Demand is gradually shifting from palm oil to sunflower oil, as the latter is regarded as healthier by a growing number of local consumers. Meanwhile, stock cubes and powders and…

The worst drought in 40 years pushed local food prices up while Russia’s war in Ukraine has led to further price pressures. To curb inflation, interest rates were raised and the currency depreciated making imports more expensive. Despite this, demand…

Coffee dominates retail volume sales of hot drinks in Ethiopia. Coffee has a long history in the country and is regularly consumed by most adults. Retail volume sales of coffee continued to expand in 2023, while tea also grew from a small base and…

Although perceptions are improving, corruption remains pervasive and economic freedom has deteriorated. Ethiopia’s economy is resilient and has outperformed peers, partly driven by foreign investment, but inflation is high and dependence on…

Despite facing challenges such as political instability, internal conflicts, and disruptions in the value chain following the Russia invasion of Ukraine, the Ethiopian soft drinks market continued to grow steadily in 2023. Water shortages increased…

Home care posted stronger growth in retail volume terms in 2023 compared to 2022 with sales boosted by more stable prices and renewed consumer confidence. The consumer base for home care is widening due to investment in sanitation projects and modern…