Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Eye care in Mexico is set to see strong retail current value growth in 2024. Standard eye care is expected to continue to dominate, with sales in allergy care not yet significant. However, conditions such as allergic conjunctivitis are on the rise.…
Eye care is set to maintain moderate retail current value growth in China in 2024, driven by the only category with notable sales, standard eye care. Dry eye disease is becoming increasingly prevalent amongst younger populations in China,…
Eye care in Belgium, particularly allergy eye care, has gained momentum from longer and stronger pollen seasons and increasing allergy cases. Category demand is closely linked to the climate, pollen counts and incidences of conjunctivitis.
Demand for eye care in Thailand, both allergy and standard segments, continues to grow in 2024. In particular, prolonged exposure to digital screens (for many activities) is helping to drive demand for standard eye care, as the blue light from…
Eye care is expected to maintain positive momentum in both volume and current value terms in Brazil in 2023. A lasting long-term effect of the COVID-19 pandemic has been increased screen time, which has driven demand for eye drops across virtually…
Eye care is set to see retail value sales grow in current terms in Italy in 2024. The category continues to perform well, driven in particular by the standard eye care category. Artificial tears have become increasingly popular in recent years and…
In 2024, inflationary pressures impacted eye care sales in Argentina. Volume sales showed a weak performance while retail value sales increased in line with inflation. Consumption dropped following the reduction in purchasing power among middle and…
Following a drop in 2022, demand for eye care in Chile continues to rise. The category has been mainly impacted by the weather, considering that 2023 was characterised by a shorter spring due to the effects of the El Niño climatic phenomenon.
In 2024, eye care in France is benefitting from a significant increase in eye allergies due to an extended and intensified pollen season, alongside a rise in airborne allergens. This phenomenon manifests in various symptoms, including rhinitis and…
In 2024, eye care in Vietnam is expected to continue to expand in retail current value terms, due to the growing need for products which can help alleviate the eye strain and dry eyes caused by prolonged use of digital devices such as computers,…
The COVID-19 pandemic significantly altered consumers’ lifestyles. For OTC eye care, people staying indoors and avoiding going out reduced the opportunities for eyes to become irritated by sand, dust, or pollen. In addition, the tendency to use…
Overcrowding and poor hygiene standards in certain areas of the country have increased the prevalence of cataracts, glaucoma and trachoma, a potentially blinding eye disease caused by bacterial infection. This has led to an increase in demand for OTC…
Eye care is expected to maintain solid retail volume and current value growth rates in New Zealand in 2024, with standard eye care set to see particularly strong increases. Value growth is expected to be stronger than volume, due to higher costs for…
In 2024, eye care in the US is expected to see dynamic retail current value growth for another year, with both standard and allergy eye care expected to see similar strong increases. The strong performance of allergy eye care can largely be…
The market for eye care products in the Philippines is poised for further expansion in 2024. One significant factor driving this rising demand is the increased amount of screen time in the daily lives of local consumers. With many individuals working…
Elevated inflation and spiralling manufacturing costs has led to further price increases within eye care in Austria which has helped to support current value growth in 2023 but has led to a significant decline in retail volume terms. Despite seeing…
Retail volume sales of eye care products continued to expand in 2023, albeit to a lesser extent than the previous two years. The return of pre-pandemic lifestyles, including the revival of international travel, gave rise to a growing incidence of…
The occurrence of dry eye in Colombia is on the rise, with an estimated 35% to 40% of the population experiencing this condition, although official statistics are unavailable. The emergence of new habits during the pandemic and post-pandemic period,…
Eye care is projected to post positive retail value (constant 2023 prices) growth in 2023. While moderate, growth is expected to be higher than in the previous years of the review period, partly due to strong unit price increases. Meanwhile, in…
Eye-related issues, such as dry eyes, are predominantly prevalent in urban areas, due to the harsh environmental conditions and prolonged digital exposure. According to Euromonitor’s Economies and Consumers data, only 36% of the population in India…
The maturity of the market in Bulgaria implies that most potential customers are already using or have easy access to eye care products, reaching a saturation point in terms of penetration. This situation can lead to intensified competition among…
As the incidence of allergies is rising in Slovakia, consumers continue to purchase allergy eye care products. Over 2023, allergy eye care is expected to follow strong double-digit retail volume growth in 2022 with a good, if much slower, increment.…
Unlike most other OTC categories, in which marketing activities targeted not only the pharmaceuticals community, but also consumers, this was not previously the case in eye care. Companies would reach out to doctors and to chemists/pharmacists in…
Demand for eye care in Hong Kong, driven mainly by standard eye care, continues to rise in 2024. Hong Kong's rapidly ageing population, combined with the ubiquitous use of digital devices such as computers, mobile phones, and tablets, has led to…
Polish consumers are increasingly suffering from diagnosed vision problems, particularly myopia. This can be largely attributed to lifestyle issues, in particular, the extended number of hours spent in front of computer screens. This trend was…
In 2024, demand for eye care in the United Arab Emirates, mainly driven by standard eye care, remains stable.
Eye care is poised to register a modestly improved performance in volume growth terms in 2023. It continues to benefit from the fact that the incidence of digital eye strain is on the rise in Taiwan due to the increasing amount of time people spend…
With high inflation continuing to drive up unit prices and weaken purchasing power among Hungarians, eye care is set to see total volume sales contract for a second consecutive year in 2023. However, the rate of decline should be slower than that…
Eye care sales are set to rise in 2023. The increasing use of digital screens for both work and leisure, with smartphones becoming ever more central to virtually every area of consumers’ lifestyles, is driving up the prevalence of a variety of eye…
Egypt has a hot and dry climate, and this causes many consumers to suffer from dry eye. Additionally, an increasing population uses screens while working in an air-conditioned environment, which can further exacerbate dry eye symptoms.
Eye care category sales continue to post relatively solid retail volume growth in 2023, despite the high costs of living that is putting a squeeze on consumption in Ireland. Many people are still regularly working remotely and frequently choosing to…
Eye care is expected to register an increase in both current value and volume sales in 2023, partly as a result of rising inflation due to the ongoing war in Ukraine, which is driving up retail prices. In addition, local consumers spend more time…
Over the review period, eye care continued to benefit from the growing demand for products that can soothe eye fatigue, which is mainly resulting from extended exposure to digital devices, mainly computers, smartphones, TVs and tablets. Sales…
Eye care is witnessing very marginal volume decline in 2023, although current value growth remains positive. Category sales are underpinned by standard eye care, which remains the largest subcategory as consumers spend more time in front of the…
Eye care is another winning category in consumer health in Peru in 2023, with a growing number of people seeking products which will soothe their eyes after spending long hours working and/or studying, in addition to spending long periods of time on…
In 2023, eye care is expected to maintain healthy retail volume and current value growth, although the rates of increase are set to be slower than in the previous year. Eye care products are considered a necessity, since eye health is considered…
Eye health is an ongoing concern for Australians, with this worsening for many people over the last five years. With rates of chronic eye conditions such as myopia increasing amongst consumers, there is growing demand for eye care products to help…
In Romania, the eye care industry has not seen much change and is mostly controlled by a few big companies. These top brands are well-known and trusted by consumers, thanks to their strong distribution and advertising efforts. There is, therefore, an…
Eye care is expected to see stronger growth in 2023 compared to the previous year, with healthy retail volume and current value growth. The product area has seen consistent strong performance over the review period and during the pandemic. The…
Amidst the COVID-19 pandemic, consumers increasingly struggled with dry eye disease, which led to increased referrals to the Singapore National Eye Centre. Due to changing consumer habits, dry eye disease became more prevalent as more people worked…
The greater use of technological devices for a variety of work, communication, study and entertainment purposes during the Coronavirus (COVID-19) lockdown increased the risk of various eye problems, thereby stimulating a spike in retail volume sales…
Eye discomfort, including dry and itchy eyes and eye fatigue is becoming increasingly commonplace amongst the Portuguese population. Many companies are still allowing employees to continue to work from home, when it is possible, at least for part of…
Eye care recorded another positive sales performance in 2023 as various background trends contributed to rising demand. In particular, further increases were seen in the already high amounts of screen time that most Norwegian people have on a daily…
Eye care continued to see robust growth in retail volume terms in 2023, with standard eye care leading the way. Malaysians typically spend long periods of time on digital devices, a practice which is linked to a range of vision issues, including…
While digitalisation was already gaining momentum in Spain over the review period, the emergence of the pandemic and subsequent home seclusion, resulting in prolonged time spent at home working remotely and online studying, increased time spent in…
Eye care has continued to expand at a healthy pace in 2023, with volume and current value growth rates expected to be well up on 2022. This is primarily due to buoyant demand in standard eye care, which is by far the largest of the two main…
Demand for eye care in the UK continues to grow as consumers are aware of the importance of maintaining their eye health for the long term amid aggravating factors. Many eye care products are positioned as relieving dryness and irritation, concerns…
Eye care is projected to post a moderate rise in retail volume sales over 2023, accompanied by a more substantial increase in retail current value sales. This pattern of volume-value growth mirrors the trend observed in several consumer health…
Demand for standard eye care, the largest category in overall OTC eye care in South Korea, continues to improve in 2023, in line with heightened exposure to digital screens in everyday life, and a return to out-of-home activities, including the…
Modern daily life is leading consumers to spend a significant amount of time in front of their phone and computer screens. This abundance of screen time has led to a greater proportion of the population developing eye health problems, be it eye…