Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Finland.
Sun care in Finland continues to show promise, with retail value sales reaching a near double-digit growth in 2023 compared to the previous year. However, this growth was driven primarily by rising product costs and a shift towards higher quality…
Skin care in Finland continues to shine, with retail value sales recording a nearly double-digit increase in 2023 compared to the previous year. However, a closer look reveals some interesting trends. Facial care emerged as the star performer in…
While premium beauty and personal care sales experienced positive growth in value terms in Finland in 2023, the volume growth trajectory varied across categories, ranging from stagnant to moderately negative. The challenging economic environment,…
Oral care in Finland experienced positive value growth in 2023, but this was primarily due to inflation-induced price increases. Some categories, like power toothbrushes, witnessed a decline in volume sales as consumers opted to delay non-essential…
Men's grooming in Finland experienced significant growth in retail value sales during 2023. However, this increase was primarily driven by inflation-related price hikes, with stagnant or slightly declining volumes.