Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Finland.
Other dairy in Finland is reaching maturity in 2024, with a significant presence of private label products offering a wide selection of competitively priced and trendy items. The shift from Rainbow private label to COOP private label by the S Group…
Plant-based dairy products in Finland have been gaining shelf space and experiencing significant innovation and marketing efforts in 2024. Despite this, the category has struggled to achieve consistent growth, facing even a decline due to the high…
Yoghurt and sour milk products in Finland is experiencing maturity in 2024, with inflation and economic recession prompting consumers to cook more at home. This shift in consumer behaviour is significantly influencing market dynamics. Brands like…