Finland

Full-service restaurants continued to see faster current value growth than consumer foodservice overall in 2023, although the situation is not as bright as it seems. At the end of the review period, the gap in the growth rate was much smaller than in…

Tissue and hygiene in Finland witnessed a notable change in 2023, marked by a slowdown in price increases. However, the lingering effects of previous hikes left consumers highly attuned to costs, driving a preference for more affordable options. The…

The growing ageing population in Finland acted as a primary catalyst for the volume sales growth of adult incontinence products throughout 2023. Heightened consumer awareness regarding incontinence issues, coupled with proactive educational efforts…

In 2023, e-commerce in Finland outperformed the overall retail category by a greater margin than in 2022. The move from offline to online continued to impact the sales of offline channels – blurring the boundaries between online and offline through…

Street stalls/kiosks both benefited and suffered from the effects of the COVID-19 pandemic. They benefited as they are typically used for takeaways; therefore, they were deemed less of a risk than indoor premises in terms of catching or spreading the…