Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Finland.
Despite being a mature product area, wipes in Finland continued to thrive in 2023, propelled by the enduring appeal of convenience. The price increase during the year prompted consumers to adopt a more discerning approach, carefully evaluating…
Consumer foodservice in Finland experienced a contradictory year in 2023. On the surface, looking only at the figures, consumer foodservice in Finland performed strongly. By 2022, foodservice value sales had exceeded the 2019 pre-Coronavirus…
Wine in Finland saw declining sales in total volume terms in 2023. This was attributable entirely to a decrease in off-trade consumption, following the revival of personal imports from the neighbouring countries of Estonia and Lativia, where unit…
In 2023, high inflation rates led to a second year of higher prices in supermarkets, which meant consumers in Finland had to be more careful regarding what they purchased. Even with inflation, current value sales declined in 2023, as consumers made…
Amidst external fluctuations, the landscape of menstrual care products in Finland exhibited resilience in 2023, with volume sales maintaining relative stability, underscoring the essential nature of these products. While a decline in towel sales…