Finland

Amidst the backdrop of continued decline in birth rates during 2023, Finland's nappies/diapers/pants market witnessed a marginal decrease in volume sales. However, this decline was counterbalanced by a surge in value, attributed to price escalations…

Insights and data on the traditional automotive sector and the mobility industry can help businesses examine how changing travel patterns will impact future consumer behaviour. Growing climate pressures and rising urbanisation rates are pushing…

Amidst external fluctuations, the landscape of menstrual care products in Finland exhibited resilience in 2023, with volume sales maintaining relative stability, underscoring the essential nature of these products. While a decline in towel sales…

Men's grooming in Finland experienced significant growth in retail value sales during 2023. However, this increase was primarily driven by inflation-related price hikes, with stagnant or slightly declining volumes.

The ready meals category in Finland is continuing to shake off the stigma of being unhealthy and a bad dietary choice. In fact, ready meals is doing very well in the market and seeing regular product launches and improved recipes, as more Finnish…