Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Finland.
Surface care faces challenges during a period of price growth in 2023, with consumers focusing on essential purchases. Sprays, especially basic surface care sprays, remain the most popular format. However, disinfecting products experienced a notable…
In 2023, high inflation rates led to a second year of higher prices in supermarkets, which meant consumers in Finland had to be more careful regarding what they purchased. Even with inflation, current value sales declined in 2023, as consumers made…
Sun care in Finland continues to show promise, with retail value sales reaching a near double-digit growth in 2023 compared to the previous year. However, this growth was driven primarily by rising product costs and a shift towards higher quality…
Sugar confectionery in Finland are expected to see only marginal growth in retail volume terms in 2024, having suffered from stagnant sales during much of the review period. One of the major challenges facing sugar confectionery is the prominent…
Street stalls/kiosks both benefited and suffered from the effects of the COVID-19 pandemic. They benefited as they are typically used for takeaways; therefore, they were deemed less of a risk than indoor premises in terms of catching or spreading the…