France

Although sales of cider/perry declined in total volume terms in 2023 the category actually reported a more stable performance than earlier in the review period. The main contributors to this slight improvement were the recovery of on-trade sales as…

Sales of alcoholic drinks in France declined in total volume terms in 2023, following moderate growth in 2022 and strong growth in 2021. Factors contributing to this stagnation included the impact of elevated inflation, which made consumers more…

Consumers continued to indulge in chocolate confectionery as a small, affordable treat, providing a sense of comfort and mood enhancement. The decline in the usage of aluminium foil in chocolate confectionery packaging can be attributed to several…

Homewares in France experienced a slowdown in current value growth amid weaker consumer demand, primarily due to the previous stockpiling of such goods during the pandemic years. This accumulation of inventory limited the sales potential in 2023, at…

Against a challenging economic background discounters is proving to be a resilient format in retail in France in 2023, as one of the most dynamic distribution channels. Discounters has the advantage of affordability and high appeal to…

Sales of polishes continued to decline in retail volume terms in 2023, following a long-term downward trend. Essentially, polishes are seen as products which can be easily replaced in home care, which falls in line with the rising popularity of…

With households seeing a drop in their disposable income in 2023 promotions became the number one driver of sales of dishwashing products. Many people stocked up on supplies when there were attractive prices on offer, meaning that volume sales tended…

Generally, 2023 has been a positive year for value sales of personal accessories in France, while overall demand is declining, depending on the category. The main contributor to value growth is a normalisation effect post-pandemic, inflation and…

Jewellery remains a resilient performer in France, already recovering to 2019’s retail volume sales levels in 2021. Ongoing demand is not only due to a positive offsetting effect post-pandemic. There is a kind of paradox in a country with elevated…

Sales of sugar confectionery saw further progress in 2023, with retail volume sales exceeding pre-pandemic levels. The category has continued to see positive growth in retail volume terms in 2024 boosted by the revival of children’s birthday parties…