Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in France. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
France’s pet population remained relatively stable in 2023, albeit dropping slightly from the peak in 2022 as financial pressures took their tool and consumers looked for savings. When looking at dogs, small and medium-sized dogs remained the most…
Menstrual care in France saw volume declines and strong current value rises in 2023. Inflationary pressures left many local consumers struggling to make ends meet - an especially sharp problem for women who needed to buy menstrual care products.…
Direct selling was unexpectedly successful in France around the time of pandemic. Initially facing a downturn in early 2020, it rebounded in 2021. Though the overall category has slumped again in 2023, continuing 2022’s downward trend, this fall was…
Sales of air care continued to decline in retail volume terms in 2023. Air care is not generally considered an essential product and therefore as France's economy came under growing pressure in 2022 and 2023 demand continued to drop with consumers…
Savoury snacks is having another good year in 2024 although certain categories are seeing a much stronger performance than others in terms of volume growth. Potato chips, for instance, is seeing solid growth in volume terms while the category’s value…