France

Having experienced a marginal boost during the pandemic due to prolonged home seclusion in 2020, retail volume sales of drinking milk products in France continue on their declining trajectory in 2023, a trend already emerging prior to COVID-19. This…

While cream is one of the most important and traditional products within other dairy, retail volume sales are declining in line with another rise in the average unit price. While cream remains a mainstay of French cooking, stronger demand is being…

Retail demand for plant-based dairy in France continues to fall in 2023, with the exception of plant-based cheese, which only entered the local market in 2020 and thus is growing from a low base. Plant-based dairy enjoyed significant growth earlier…

Yoghurt and sour milk products, with the exception of drinking yoghurt, is experiencing declining retail volume sales in 2023, as inflation and price rises influence consumers’ purchasing declines. However, the decline has not been as severe as…

France’s luxury travel and hospitality industry was firmly on the path to recovery in 2023, with another year of very strong growth seen in this year. However, given this category lost almost three quarters of its sales in 2020, when the pandemic…

Fine wines/champagne and spirits recorded one of its best value growth rates in a number of years in 2023. Even if, post-pandemic, timetables are structurally less rigid and stable, and meals are more unstructured, fine still wines have returned to…

Retail sales of luxury goods in France increased by 8% in current value terms to reach EUR37.6 billion in 2023. This represented the third consecutive year of positive growth following the decline seen in 2020, when the pandemic hit the country.…

Personal luxury sales increased by 8% in current value terms to reach EUR20.9 billion in 2023, supported by the strong growth being recorded by leading players such as LVMH Moët Hennessy Louis Vuitton SA, Louis Vuitton Malletier SA and Chanel SA.…

Sales of premium and luxury cars grew by 4% in current value terms to reach EUR12 billion in 2023, with expenditure proving relatively resilient in the face of wider macroeconomic headwinds. Wealth tends to play a major role in the degree of demand…

This report provides valuable insights into product innovation in France, analysing data from Euromonitor’s Innovation platform. The report covers the Beauty, Health and Home categories, showing the level of new brand and sub-brand launch activity.

The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…

Overall volume sales of low fat cooking ingredients and meals continued to increase in France in 2022. Buoyant demand reflected rising consumer awareness of the health risks associated with being overweight or obese, a well-established trend that…

According to Euromonitor’s Voice of the Consumers Lifestyles survey, in 2022 more than 2% of people in France were vegan, while almost 3% were vegetarian. While these figures are still quite low compared to markets such as the UK and Germany, the…

After having been one of the star performers in the French hot drinks market over 2020-2021, fruit/herbal tea saw retail volume sales decline sharply in 2022. This was partly due to steep price hikes and the erosion of purchasing power amidst a…

French consumers have long been cognisant of how sugar intake can be a significant contributory factor in the development of conditions like obesity, type 2 diabetes and tooth decay, as the effects of this substance have been a focal point in media…

Overall volume sales of organic soft drinks in France declined for a second consecutive year in 2022, and at a steeper rate than in 2021. This was partly explained by the stabilisation of consumption patterns, as demand for such products surged in…

The number of people adopting vegan, vegetarian and flexitarian diets is growing in France. While still somewhat underdeveloped as compared to neighbouring markets such as the UK and Germany, this trend has gained momentum in recent years, primarily…

Apparel accessories has slumped in volume in 2023, to just under 1% growth. This is in contrast to the more promising performance seen over the past two years, as the category rebounded from the double-digit volume decline seen during the pandemic.…

Apparel and footwear in France is seeing an overall volume slump in 2023, while value is supported by inflation pushing up unit prices, thus giving an artificial perspective of positive performance. Whilst we did see a robust volume uptick in the…

One would think that childrenswear would be resilient, due to the necessity of replacement needed for growing infants and children. However, both value and volume sales are in a slump in 2023. One key reason for this is the declining birth rate in…