Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in France. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The French overall retail market saw modest growth in terms of current value sales in 2023, which, while seemingly robust, was primarily driven by inflation and a return to normalcy following the challenging conditions and lingering effects of the…
In 2023, retail e-commerce overall recorded positive current value growth in France, following the category’s decline in 2022. The count of active e-commerce sites remained on an upward trajectory, albeit at a moderated rate in 2023.
In terms of impact on volume sales, demographic trends supported adult incontinence more than any other category within tissue and hygiene in France in 2023. The country’s elderly population keeps on expanding, increasing the number of potential…