France

Retail value sales of tea continued to post appreciable value growth in 2023, but this was mostly due to the rising of cost of tea itself and its packaging, as well as the global impact of rampant inflation. Total volume sales contracted…

Traditionally, glass jars have been the dominant pack type for chocolate spreads. While they still continue to clearly lead unit packaging volumes, their share has been decreasing in this category. HDPE bottles and squeezable plastic tubes are…

Baseline trends are persisting in sweet spreads, heralding both value and volume growth for chocolate spreads and nut and seed based spreads. Concerning chocolate spreads, consumers appreciate the indulgence of such products as part of their…

Sweet biscuits, snack bars and fruit snacks looks set to see a return to growth in retail volume terms in 2024 after a challenging couple of years in which sales declined. Growing health concerns played a role in dampening demand in 2022/2023, with…

Climate activism is strong within France, reflected in consumers purchasing decisions, with many climate activists willing to pay more for sustainable products. As such, aligning initiatives to reduce carbon emissions and providing locally sourced…

2023 was a tough year for sales of surface care with volume sales declining while value growth was due to price increases rather than an increase in demand. With consumers’ disposable income being squeezed they were forced to rationalise their…

During 2020 and into early 2021, supermarkets saw a surge in customer visits and sales in response to pandemic-era lockdowns and driven by the convenience of location, manageable store sizes, and the availability of click-and-collect services.…

The performance of sunglasses is heavily influenced by the weather in France as well as tourism trends. In 2022, sales of sunglasses peaked due to high temperatures throughout the summer and the strong revival of national and international tourism in…

Sun care in France saw a strong performance in 2023 – one of the strongest in beauty and personal care, with current value growth approaching the double digits. All categories, including sun protection, aftersun, self-tanning, and baby and…

Sales of sugar confectionery saw further progress in 2023, with retail volume sales exceeding pre-pandemic levels. The category has continued to see positive growth in retail volume terms in 2024 boosted by the revival of children’s birthday parties…

Sugar consumption continues to fall in France in retail terms, with sales otherwise supported by foodservice and institutional volume, alongside value being supported by inflationary price hikes. Local production in the 2022/2023 season was…

Street stalls/kiosks experienced a strong recovery in 2022, which continued into 2023. The category benefited from the end of the pandemic and the return to relative normalcy in terms of socialising and out-of-home activities. Sales also benefited…

From many years, there has been a decline in the number of store cards in France, along with a lowering of the average spend. The economic context and inflationary pressures are notable factors here, along with the fact that French consumers…

The hot summer of 2022 led to a drop in the French potato harvest for the 2022/2023 season, with a decline in the yields from French growers. Whilst imports made up the shortfall in demand, the situation meant that prices have risen significantly in…

Sales of staple foods have been negatively impacted by the elevated inflation that hit France in late 2022 and early 2023. As a result, the vast majority of prices went up across staple foods with volume sales either showing minimal growth or even…

Sportswear is a winner in 2023, thanks to strong and ongoing athleisure and streetwear fashion trends, such as the popularity of sports-inspired footwear (eg sneakers), and hybrid styles whereby consumers mix sports-inspired apparel with more formal…

Some trends given impetus during the pandemic remain relevant in France. As health and wellness trends continue to rise among the French population, sports, active lifestyles and the importance of daily movement continue to gain traction. The…

Sports events piled up towards the end of the review period, which was good news for sports drinks at first sight. The men’s FIFA World Cup for football in Qatar at the end of 2022 had a positive impact on the category, with France reaching the final…

Sales of spirits declined in total volume terms in 2023. This stemmed from the combination of a number of negative factors including the end of the positive post-pandemic offsetting effect that boosted on-trade sales in 2021 and 2022. There were also…

Spectacles in France continues to grow at a healthy pace in 2024, in both retail volume and current value terms, with unit prices declining in both frames and lenses. Sales of spectacle lenses are slowing in 2024, due to the ongoing effect of the RAC…

Coca-Cola Europacific Partners launched a new, universal 250ml returnable glass bottle for its Fuze Tea, Tropico, Sprite, Fanta and Minute Maid brands in France as part of its sustainable packaging initiatives. This change in pack size from the…

Soft drinks continued to perform well in total current value terms in France in 2023, though its performance was significantly more muted in volume terms. Volume sales were dampened by the high rate of inflation, the ongoing war in Ukraine and the…

Snacks continues to see strong growth in current value terms in 2024, largely boosted by inflation and price rises. However, snacks also looks set to deliver volume growth, albeit with sales of with certain products declining as consumers switched to…

The smokeless tobacco, e-vapour products and heated tobacco category continued to expand in France at the end of the review period, reaching around EUR1.3 billion in 2023. The number of vapers in France also continued to increase, reaching around 2.7…

As the cost of groceries continued to increase in 2023, small independent grocery stores faced intensified competition from chained outlets. Small local grocers suffer from limited bargaining power and struggle to manage rising operational expenses…

Within espresso coffee machines, fully automated coffee machines continued to progress at a slower pace in volume growth terms. The value of fully automated machines, meanwhile, felt the downward pressure of more intense competition in the market and…

Demand for sleep aids remains high in 2023. Since the pandemic, an increase in sleep issues due to anxiety, depression, and stress, has spread among a large proportion of the French population. According to Euromonitor International’s Voice of the…

In 2023, skin care in France saw growth in both retail volume and current value terms, and was one of the best performing categories within beauty and personal care. Premium skin care led value growth, but mass skin care also showed a positive…

Hypermarkets and commercial centres were back in the game in 2022 and 2023 thanks to the comeback to store-based retailing as COVID-19 fears subsided. This provided an excellent opportunity for the recovery of self-service cafeterias as the wide…

Savoury snacks is having another good year in 2024 although certain categories are seeing a much stronger performance than others in terms of volume growth. Potato chips, for instance, is seeing solid growth in volume terms while the category’s value…

Exotic flavours are seeing growing demand among French consumers seeking new taste experiences. This trend is driving increasing interest in products like barbecue and chili sauces, compared to more traditional table sauces such as ketchup and…