Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in France. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Sales of breakfast cereals have remained relatively steady over the last couple of years of the review period in retail volume terms. Breakfast cereals has, however, seen stronger growth in current value terms in 2023 with prices continuing to rise…
In 2023, bottled water displayed lower total volume growth than in the previous year, and what was initially expected. On-trade sales still progressed (thanks to a rather good season in the southern part of the country, though much less so in the…
Booking sales have seen a strong recovery over 2022-2023. Industry players have benefited from the rearrangement of postponed travel bookings, with many consumers having postponed travelling abroad during the pandemic. After two years of restrictions…
Sales of bleach declined in retail volume terms in 2023 with value growth largely due to price rises rather than an increase in demand. Nonetheless, while volume sales continued to decline in 2023 this was at a slower pace than expected, as rising…
2023 was a tough year from beer with sales declining across all categories in total volume terms. Although sales continued to report healthy growth in total current value terms this was due to the impact of high inflation and rising production costs…
The large size of the oral care packaging category in the French beauty and personal care industry can be attributed to a cultural emphasis on personal care and grooming, with oral health seen as an essential aspect of overall hygiene and beauty in…
Beauty and personal care in France saw positive current value growth in 2023, mainly driven by rising prices due to ongoing inflation in the country, which pushed up costs and prices, therefore supporting value growth. Although value sales recovered…
Although volume sales continued to decline in bath and shower in France in 2023, slow current value growth was seen. This was driven by positive value performances across key categories, including body wash/shower gel, liquid soap, and intimate…
Baked goods in France have shown some resilience over 2022/2023 with bread in particular remaining an essential part of the French diet, seeing growth in both current value and volume terms. Prices have risen due to an increase in both energy costs,…
Following on from increasing demand for bags and luggage in 2022 due to improving mobility, the category that had been battered by the impact of the pandemic and various lockdowns has witnessed another year of double-digit current value growth,…
The demand for organic products for babies and children, including those labelled as gluten-free or allergy-free, is on the rise in France. This trend is particularly evident in the strong performance of powder special baby milk, including…
The birth rate in France continues to fall, thereby negatively impacting retail sales of baby food. A marginal boost was expected post-pandemic, but the birth rate is now at its lowest rate since 1946, according to French National Statistics body…
Baby and child-specific products in France saw only minimal current value growth in 2023, and a notable volume decline, and was one of the worst performing categories in beauty and personal care in the country. The birth rate declined by another 6.8%…
Away-from-home (AFH) tissue and hygiene in France saw positive volume growth for AFH adult incontinence while all other category members declined in 2023. In terms of current value sales, growth was robust throughout. AFH adult incontinence is…
Sales of Asian speciality drinks have not yet fully recovered from the sharp decline in off-trade volume terms that was seen in 2020 and during the first half of 2021 as a result of the impact of the COVID-19 pandemic. The pandemic made it difficult…
Current value sales in appliances and electronic specialists slumped in 2023 after slowing down in 2022. This downward trend is partly explained by the post-pandemic normalisation of sales in tech and consumer and home appliance products, with surges…
In 2021 and 2022, apparel and footwear specialist retailers in France saw strong current value growth as they began their post-pandemic recovery. However, inflationary pressures have since reduced household spending on discretionary goods. In 2023…
Apparel and footwear in France is seeing an overall volume slump in 2023, while value is supported by inflation pushing up unit prices, thus giving an artificial perspective of positive performance. Whilst we did see a robust volume uptick in the…
Apparel accessories has slumped in volume in 2023, to just under 1% growth. This is in contrast to the more promising performance seen over the past two years, as the category rebounded from the double-digit volume decline seen during the pandemic.…
Value sales of analgesics in France continue to record solid growth in 2023 following a dynamic performance the previous year. The key growth driver is the increasing demand for acetaminophen, with the brand Doliprane from Sanofi, convincingly…
Flavoured/mixed lager packaging continued to register strong growth in France's alcoholic drinks packaging industry in 2022, helped by changing consumer preferences and the demand for unique taste experiences. Breweries sought to differentiate their…
Sales of alcoholic drinks in France declined in total volume terms in 2023, following moderate growth in 2022 and strong growth in 2021. Factors contributing to this stagnation included the impact of elevated inflation, which made consumers more…
Defying expectations and predictions, there was a significant recovery in travel and tourism in the second half of 2022 and the first half of 2023. Within this, airlines has been a standout performer in France as well as many other countries. The…
In 2023, another hot summer again benefited sales of cooling fans, although not to the same extent as in the previous year due the to the category’s higher level of penetration. Cooling fans saw value sales grow more slowly than volumes in 2023…
Sales of air care continued to decline in retail volume terms in 2023. Air care is not generally considered an essential product and therefore as France's economy came under growing pressure in 2022 and 2023 demand continued to drop with consumers…