France

In terms of impact on volume sales, demographic trends supported adult incontinence more than any other category within tissue and hygiene in France in 2023. The country’s elderly population keeps on expanding, increasing the number of potential…

In 2023, retail e-commerce overall recorded positive current value growth in France, following the category’s decline in 2022. The count of active e-commerce sites remained on an upward trajectory, albeit at a moderated rate in 2023.

The French overall retail market saw modest growth in terms of current value sales in 2023, which, while seemingly robust, was primarily driven by inflation and a return to normalcy following the challenging conditions and lingering effects of the…

Retail tissue in France saw a slight dip in overall volume sales in 2023, resulting from ongoing economic pressure on consumers. Over 2022 and 2023, local consumers shifted towards more budget-friendly solutions, with prices lower in products that…

Rice and pasta have both been impacted by price rises, but unlike most other areas of staple foods volume sales in these categories have continued to rise. This is largely due to the fact that these types of products can still offer value for money,…

RTD coffee has inevitably been on the path to recovery after struggling during the COVID-19 crisis. But its reprieve has not been as strong as was expected. RTD coffee was one of the soft drinks categories hit hardest by the pandemic. With forecourt…

At first sight, RTD tea continued to progress strongly in current value terms in 2023. However, this was a result of the strong impact of inflation, with the rising cost of materials – imported tea, sugar and even water (with a growing risk of…

RTDs experienced moderate growth in total volume terms in 2023, benefiting from the end of the pandemic and an increase in social events. This growth was despite the less than favourable weather conditions in the northern part of the country in the…

Rx/reimbursement adult incontinence in France continued its positive growth trend in 2023, in terms of both volume and current value sales, benefitting from the essential nature of the category’s products. There was a small deceleration in the first…

Sauces is the best-performing subcategory in 2023, albeit still seeing mixed sales trends. For example, the hot weather of the summers in 2022 and 2023, along with mild winter periods, have not inspired consumers to cook themselves hot and hearty…

Exotic flavours are seeing growing demand among French consumers seeking new taste experiences. This trend is driving increasing interest in products like barbecue and chili sauces, compared to more traditional table sauces such as ketchup and…

Savoury snacks is having another good year in 2024 although certain categories are seeing a much stronger performance than others in terms of volume growth. Potato chips, for instance, is seeing solid growth in volume terms while the category’s value…

Hypermarkets and commercial centres were back in the game in 2022 and 2023 thanks to the comeback to store-based retailing as COVID-19 fears subsided. This provided an excellent opportunity for the recovery of self-service cafeterias as the wide…