Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in France. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Climate factors are influencing fresh food in France in 2023. After the significant heatwave in the summer of 2022, 2023 saw more rain with some hot spells and droughts in certain areas, which affected crops in the agricultural regions in different…
Sales in fruits are seeing a mixed performance, as the category finds a balance between value and volume – lower unit prices support volume growth, whereas inflationary pressures mean higher value but lower volume consumption, especially regarding…
Full-service restaurants saw stronger growth in value and volume terms than limited-service restaurants in 2023, although this was in part due to the former seeing a more significant decline during the pandemic. Limited-service restaurants proved…
In 2023, indoor plants experienced a surge in popularity in France, driven by the urban residents' growing desire to connect with nature within their homes. The trend towards indoor gardening is fuelled by the perceived health benefits plants offer,…
Department stores in France has witnessed a significant post-pandemic turnaround over 2021-23, recovering from a particularly challenging 2020, which marked one of the retail market's lowest performances. The strong rebound was driven by an increase…
Gum saw strong growth in 2023 in retail volume and current value terms as the category continued to recover from the huge decline in sales seen during the height of the pandemic. However, while the category has continued to see healthy growth in 2024…
Although hair care in France witnessed a small decline in volume sales in 2023, it saw solid current value growth. All categories were stable or increased in value terms, boosted by significant price growth, with salon professional hair care leading…
Headphones is one of the better-performing categories in consumer electronics in volume terms in France in 2023 (second to wearables and performing slightly better than mobile phones). However, the category is still showing volume declines, and this…
Beauty specialists benefitted from the continued post-pandemic return to increased time spent socialising and working outside of the home in France in 2023. Demand rose in categories like colour cosmetics, among others. Similarly, optical goods…
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…
As consumers shift towards a more holistic approach to their health, sales of herbal/traditional products continue to grow. As evident across most of the French consumer health industry in the aftermath of the pandemic, preventive health and immunity…
In 2023, home and garden in France registered a decline in current value sales, largely attributed to macroeconomic factors dampening consumer confidence and reducing expenditure on such items. The prevailing high level of inflation in France,…
In a cross-category trend, the aftermath of the pandemic-era boost to sales means current sluggish sales in home audio and cinema. Indeed, during the COVID-19 lockdowns, consumers sought products to enable a cinema-style experience at home, therefore…
Home care in France witnessed a notable decline in retail volume terms in 2023, with value growth largely sustained by elevated inflation within the country. This category, which traditionally follows a stable and consistent trajectory, experienced a…
HDPE bottles remains the main pack type in French home care, dominating packaging unit volumes in categories like bleach or home care disinfectants. The heightened health and hygiene awareness due to the pandemic saw home care disinfectants record a…
In 2023, the home furnishings category in France experienced declining value sales as consumers reigned in expenditure in the face of high inflation and a sluggish housing market. Indoor furniture, such as window coverings, was particularly impacted…
In 2023, the surge in growth of other home improvement products in France, such as ladders, step stools, workbenches, toolboxes, and tool belts, can be attributed to several factors. Firstly, the high costs of professional services, exacerbated by…
Home insecticides continued to record growth in retail volume terms in 2023, continuing the pattern seen in the previous year. France experienced one of its hottest summers on record with the weather playing a key role in driving the demand for home…
In a difficult year for the home laundry category, automatic dryers suffered the most due to growing competition with washer dryers. In addition, in a context of high energy bills, such products are seen as a costly purchase even beyond the…
Pet shops and superstores in France remained resilient in 2023 despite economic constraints and squeezed household budgets. With consumers having continued to show dedication to their pets during the pandemic, when they spent substantially increased…