Full-service restaurants in the Middle East experienced a significant decline during the pandemic, due to their relatively high price and the nature of the category, that relies on dine-in experience. The post-pandemic recovery is accelerating every year, and several markets have already hit pre-pandemic value levels. Healthy growth will continue to be seen over the forecast period across the region, however, high inflation and low purchasing power in some of the region's markets might slow down
This report comes in PPT.
Full-service restaurants in the Middle East showed smaller than average decline over the last five years and continue demonstrating healthy growth. The UAE was the first market to recover after the pandemic in 2022, with Israel expected to reach pre-pandemic value in 2022, while other markets are showing slower recovery pace.
The strong association between pizza restaurants and food delivery as well as its infrastructure designed for drive-through has resulted in a lower impact during the pandemic on pizza full-service restaurants. Moreover, one of the prominent types of restaurants within the region is Middle Eastern full-service restaurants which is the biggest category within the region. Although Latin American restaurants witnessed the lowest decline in absolute value, they were hit the most by the pandemic.
Over the next five years, the two biggest markets will drive regional sales by developing urban areas, attracting high-income expats and tourists, utilising government investments and hosting global events. While the UAE is already a well-known financial, economic and travel hub, Saudi Arabia has introduced a Vision 2030 programme to transfer the country to a world-class vibrant society, which is expected to boost the economy along with full-service restaurants.
The market players have to cope with the dynamic changes occurring within the industry. It is important that they re-shape their strategies to survive the current supply chain challenges. Moreover, developing the e-commerce infrastructure is essential in order to meet the rise in demand for this channel within the region.
Consumer foodservice is composed of cafés/bars, full-service restaurants, limited-service restaurants, self-service cafeterias and street stalls/kiosks.
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