Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Germany. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Personal accessories faced slow growth in 2023, due to economic uncertainty. Consumer confidence revived somewhat towards the end of the year, but spending is expected to remain constrained, due to the global financial and labour crises. Hybrid and…
In 2023, Germany’s consumer lending landscape was characterised by a complex interplay of economic challenges and consumer behaviour. While the market was recovering from the COVID-19 pandemic, it faced headwinds from ongoing geopolitical tensions…
In 2023, Germany’s consumer credit market showed signs of cautious optimism. Despite the lingering effects of the pandemic and geopolitical tensions, such as the ongoing crisis in Ukraine, there was a modest rise in consumer lending. However, German…
Packaging changes in Germany reflect a broader shift towards sustainability and environmental stewardship. The EU’s imposition of a “plastic tax” in 2021 has put tremendous pressure on businesses and industries to adopt more environmentally-friendly…
Other dairy in Germany is set to exhibit a somewhat stagnant retail volume performance in 2024 overall, with most categories experiencing minimal growth or slight declines. While the category as a whole is seeing limited movement, certain categories…
Imaging devices, both digital cameras and digital camcorders, are set to continue to decline in retail volume terms in Germany in 2024. This can mainly be attributed to the substitution by smartphone cameras. As smartphones have become an…
Whilst economic freedom is substantial, the individual tax burden is elevated and far-right factions are gaining ground. Inflation is falling, joblessness is low, and foreign firms are investing, but the economy is struggling to perform. Although…
The landscape of savoury snacks in Germany is experiencing significant shifts due to economic pressures and evolving consumer expectations. Price fluctuations in essential ingredients, especially edible oils, are impacting production costs. These…
Spectacles in Germany is expected to maintain retail volume and current value growth in 2024. The category has rebounded from the impact of the pandemic, returning to standard growth rates and drivers. Despite high inflation, trade sources noted that…
Pet care in Germany is experiencing some shifts, driven by changing consumer behaviours and market dynamics. Despite a slowdown in the growth of the pet population, the industry continues to flourish, propelled by enduring trends such as…