Germany

Inflation, a prevailing concern in Germany at the end of the review period, is exerting a considerable influence over consumer behaviour within coffee. The prices of daily essentials, including coffee, have witnessed upward spirals, prompting…

In 2024, snacks in Germany is navigating a dynamic landscape shaped by several key trends. While fluctuating ingredient prices present ongoing challenges, dramatic price changes are anticipated to be less frequent than in previous years with the…

Rising retail prices of ice cream in Germany stem from several factors, notably increased energy expenses linked to cooling systems. With ice cream demand traditionally peaking during the warmer summer months, retailers face heightened electricity…

The rising popularity of cats as household companions is leading to significant expansion of the cat population, driving up the demand for cat litter in Germany. This surge in feline ownership is creating a robust market opportunity for manufacturers…

Dog food in Germany is experiencing pronounced polarisation of price segments, with mid-priced dry dog food recording a decline in 2024, while both premium and economy segments are enjoying notable growth. This trend is being driven by evolving…

Retail tissue in Germany continued to record a positive performance in 2023, with demand improving from the previous year, while value growth was slower compared to 2022, when it had reached double digits. Overall demand continued to be dominated by…

Retail demand for meat in Germany experienced another decline in 2023, influenced by several factors that reshaped dietary habits and consumer preferences, such as concerns about the health impacts associated with meat consumption, sustainability and…

In 2023, as food prices remained high, some consumers in Germany turned to eggs as a cheap alternative to meat due to their perception as a healthy food choice. Therefore, despite a marginal retail volume decline in 2023, demand for eggs remained…

The German soft drinks industry has suffered multiple crises. After the pandemic hit the on-trade and boosted off-trade sales, inflation has had a severe impact on consumers’ behaviour. In addition to changing consumption behaviour, foodservice…

Energy drinks remains one of the most dynamic soft drinks categories in Germany, set to experience robust growth across both the off-trade and on-trade channels in 2023. In the off-trade channel, shelves are expanding their energy drinks offer. Over…