Germany

Retail volume sales of yoghurt and sour milk products in Germany are declining in 2024, with one of the primary reasons for this downturn being the growing consumer focus on health and wellness, which has led to greater scrutiny of sugar content in…

In 2022, prices continued the steady rise that started before the pandemic, with significant increases since then, mainly driven by soaring energy costs. The recovery from the pandemic was slow, due to several COVID-19 variants affecting schools and…

Wound care has been registering positive volume and current value growth rates in 2022 and 2023 as outdoor and physical activities increased again in the post-pandemic period. The relatively long summer season in 2023 also benefitted demand for wound…

COVID-19 led to global automotive sales plummeting by 16% in 2020, as lockdowns curtailed business and consumer activity. Passenger vehicle sales will, however, recover and grow by 28% over 2020-2025. Shared mobility was also squeezed, with gross…

The report provides an overview of the global light vehicles industry which includes an assessment of market size, company shares and brand performance. It also identifies the five major trends which are shaping the future of the automotive industry.…

After a challenging end to 2022, when the holiday sales season’s underwhelming results left retailers apprehensive for the year ahead, 2023 started on a more positive note in womenswear. German consumers took a conservative approach to…

Wipes in Germany have been enjoying popularity since the pandemic, given their hygiene efficiency and portability function. Despite the impact of the pandemic continuing to wane, hygiene habits persist in Germany, and wipes meet the needs of busy…

Off-trade volume sales of wine in Germany continued to decline in 2023, albeit at a more moderate pace than in 2022, as the category followed the strong post-pandemic resumption of on-trade sales. This overall downward trend in off-trade channels was…

As a year earlier, most areas of weight management and wellbeing were recording positive volume and value growth in 2023 as consumers looked to shed the weight gained during lockdown and home seclusion, but also due to increased health consciousness.…

Wearable electronics is expected to maintain negligible retail volume growth in Germany in 2024; however, different categories are set to experience different performances. While smart wearables, which account for nearly two thirds of volume sales,…

This visual report highlights the results of Euromonitor International’s 2022 Voice of the Consumer: Mobility survey, including the everyday transportation habits and attitudes of global consumers.

This visual report highlights the results of Euromonitor International’s 2021 Voice of the Consumer: Mobility Survey, including everyday transportation habits and attitudes of global consumers.

Single vitamins continued to record positive volume and current value growth in 2023. Multivitamins, which offer convenience and economy benefits, also continued to grow in volume and current value terms in 2023. The demand for vitamins spiked during…

Video games in Germany continued to record positive growth in 2023 as the trend for gaming remained prevalent, ensuring value sales remained significantly higher than pre-pandemic levels. The category has acquired a huge number of gamers in Germany,…

In 2023, vending in Germany experienced a stronger value sales decline, following a more modest fall the previous two years during the post-pandemic reopening. While vending locations, such as streets, transport hubs, and semi-captive environments…

Marking a notable shift in consumption patterns, retail demand for vegetables in Germany declined in 2023. Ongoing economic challenges and inflationary pressures remained an obstacle for many consumers when it came to purchasing fresh produce at the…

In 2023, vacuum cleaners in Germany was seeing rising demand for robotic and smart models. As households increasingly integrate smart home ecosystems, these cutting-edge, autonomous cleaning devices have become integral to the modern German…

The briefing explores trends in the global structure amid rising economic and geopolitical uncertainty. As global economy evolves, countries and companies will need to find ways to diversify the supply of critical components. This will require…

After the severe difficulties and challenges faced in the wake of the Coronavirus (COVID-19) outbreak in 2020, optimism in the industry and the joy of experiencing holidays again from the consumers’ side have driven travel in Germany in 2022-2023.…

The briefing examines how transport and storage industry performs globally and in the largest countries in terms of transport and storage output. The report also provides data for production, market size, imports, exports, industry’s costs,…

This report examines e-commerce usage and revenue share from e-commerce in different industries and countries. The e-commerce index helps to better understand which industries are leading and identify key success factors. The briefing also analysis…

In 2023, value sales of traditional toys and games in Germany continued to decline, as the post-pandemic effect lingered. German consumers’ general reluctance to purchase non-essentials, not considered urgent or necessary for the purpose of saving…

In 2023, analogue quartz watches took a prominent position in Germany’s market, seamlessly integrating traditional craftsmanship with technological advances. These timepieces blend classic aesthetics with up-to-date design elements, particularly…

Value sales of overall toys and games in Germany recorded marginally faster growth in 2023 compared to the previous year, driven by video games hardware. This was in contrast to traditional toys and games, which, for the second consecutive year,…

Following the first year of volume growth in inbound arrivals in 2022, after a Coronavirus (COVID-19) pandemic that almost paralysed the travel industry worldwide, 2023 has seen further upward development in the number of international tourists in…

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

The briefing provides an overview of the top 100 global manufacturing companies. The coverage spans 2016 to 2020, and covers the entirety of manufacturing industries, company performance analysis and future trends.

The briefing provides an overview of the top 100 global manufacturing companies. The coverage spans 2014 to 2019, and covers the entirety of manufacturing industries, company performance analysis and future trends.

In Germany, there is a term called "Sitzpinkler" for men who sit while urinating, driven by concerns related to hygiene, health and the growing influence of smartphones. Therefore, maintaining proper toilet care remained a significant priority for…

Retail volume sales of cigarettes in Germany continued to decline in 2023, partly due to the steady decrease in smoking prevalence, notably among young adults. While cigarette consumption is constantly declining, it remains on a relatively high level…

In 2023, tissue and hygiene in Germany experienced a persistent increase in value following significant growth the previous year. This continued growth was mainly driven by the sustained rising costs of raw materials and production. Despite a lower…

Restrictions on movement, changing consumer preferences and the heightened focus on safety triggered by the COVID-19 pandemic are anticipated to alter the future of consumer mobility, urban planning and construction. The surge in homeworking, reduced…

The Coronavirus (COVID-19) pandemic has slowed down economic growth and has triggered significant interruption to urban economic growth, raising unemployment, reducing consumer spending and cutting local government finances. Cities are the engines of…